Volusion Named a Niche Player in Gartner’s Magic Quadrant for Ecommerce

Share Article

Evaluation Based on Completeness of Vision and Ability to Execute

We are rapidly developing even more cutting edge technology, so we are especially excited about what the future holds as we work toward revolutionizing the ecommerce industry.

Volusion, a leading provider of ecommerce solutions, today announced for the second year running it has been positioned by Gartner, Inc. in the Niche Players Quadrant of Gartner’s Magic Quadrant for Ecommerce, published May 8, 2013. The Magic Quadrant focuses on e-commerce for B2B and B2C across vertical industries such as retail, manufacturing, distribution, telecommunications, publishing/media, banking and financial services, travel and leisure, government and education. In the report it states that “The products should integrate with applications beyond traditional e-commerce channels to meet the emerging customer requirement to transact across channels with a seamless customer experience." This year the evaluation criteria included: Completeness of Vision the Ability to Execute in delivering an integrated digital customer experience.

The report also states that the Ability to Execute includes a breadth of functionality supporting different types of industries and B2B and B2C deployment scenarios, a demonstrated track record of meeting customer needs and a successfully expanding market presence. Completeness of Vision includes vendors demonstrating an understanding of their customers' evolving needs, incorporating new customer demands into their product strategies and exhibiting technological innovation in their ecommerce products.

Volusion was among 20 vendors selected. Merchants using the Volusion platform have sold over $11 billion in sales and continually sell three times the amount of revenue of merchants using other platforms. Volusion constantly makes improvements to help its customers become the most successful entrepreneurs selling online with product updates like eBay integration, a seamless Paypal Express integration and built-in Schema.org enhancements to boost SEO and integration with Google Trusted Stores. Volusion also recently invested over $10 million in a new state of the art data center to boost customer security.

“We believe our position in Gartner’s Magic Quadrant for Ecommerce confirms our mission to enable merchants to be the most successful entrepreneurs selling online,” said Clay Olivier, Volusion CEO. “We are rapidly developing even more cutting edge technology, so we are especially excited about what the future holds as we work toward revolutionizing the ecommerce industry.”

“It’s exciting to be recognized as a niche player by a prestigious analyst firm like Gartner. Our product team works tirelessly to innovate and make our product be best in the industry,” said Jason Woosley, Vice President of Product Development. "Customer needs and our dedication to making Volusion merchants the most successful in the industry drive our development efforts. We believe The Magic Quadrant placement validates our efforts and is a source of pride for my entire team."

About Volusion
Volusion provides ecommerce software and services to help more online businesses maximize their success. Over 40,000 merchants such as Deloitte, Nalgene, Nutella and 3M trust Volusion to power their online stores, leveraging a full suite of hosting, web design, essential marketing and business tools and 24/7 customer support offerings. For more information about Volusion, please visit http://www.volusion.com.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner “Magic Quadrant for Ecommerce” by Praveen Sengar, Gene Alvarez, Chris Fletcher, May 8, 2013

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Matt Winn
Email >
Follow us on