The Pert Group Moves Three Spots in the Honomichl Top 50

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The Pert Group has moved from 44 to 41 in the Honomichl Top 50 Report of industry leaders for 2012.

After a successful year and several big wins in the Health and Beauty Aids (HBA) and Consumer Packaged Goods (CPG) sectors, The Pert Group has moved from 44 to 41 in the Honomichl Top 50 Report of industry leaders for 2012. Market research firms are ranked by revenue generation.

President Doug Guion has led the company to 4.5 percent growth in 2012, with 5.4 percent of revenue coming from outside the U.S. The firm employs 98 people with offices around the U.S. and in London.

“Changes for growth and our commitment to our clients have positioned The Pert Group for success in the coming years,” said Guion. “We are pleased that our work and our growth have placed us in the Honomichl Top 50 Report again this year.”

Published by the American Marketing Association, the rankings were released in the June 2013 issue of Marketing News. The Homonchi Top 50 is now in its 37th year. This list is still compiled by its name sake, Jack Honomichl, an industry authority and founder of Inside Research.

“We’ve done our homework, we’ve hired the right people and we’re positioned to continue moving up the list over the next few years. Our international expansion and our London office is really giving us leverage for growth,” said Dale Lersch, CEO and Principal.

About The Pert Group
The Pert Group is a global leader in research-based consulting, headquartered in Farmington, Conn., with offices in Kansas City, Mo., Pittsburgh, Penn., and London. Established in 1978, the company integrates financial, attitudinal and behavioral information to bring clarity to business, brand and marketing decision making. The Pert Group facilitates growth strategies and improves business outcomes for local, national and international clients by helping them effectively Innovate, Differentiate, Evaluate and Create. For more information, visit the company’s award-winning website:


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Cheri Tabel
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