Bellingham, WA (PRWEB) June 25, 2013
Digital marketing agency Red Rokk Interactive is pleased to announce its partnership with KidzBloom.com, a new e-commerce retailer based in New York City. Red Rokk has come on board as KidzBloom's agency of record to provide marketing strategy and e-commerce insight that will help the start-up retailer to effectively compete in the growing marketplace for children’s apparel.
When asked about how KidzBloom came about, owner Olu Obasanjo said, “We started KidzBloom because we saw an opportunity to create an online boutique store in the baby and children's apparel market.” Imilse Obasanjo, Olu’s business partner and wife added, “We wanted to cater to a wider variety of customers by offering baby, boys' and girls' clothes and accessories. We noticed that most boutiques with a presence online were more or less specialty stores offering apparel in only one of these categories.”
“We’re excited about the opportunity to work with KidzBloom and help realize its goals of becoming a popular online destination for children’s clothing and accessories,” said Red Rokk President Tyler Byrd. “We see many areas where our experience in e-commerce, web optimization and social media strategy will get KidzBloom in front of their primary target audience more often, where we can engage them with compelling offers and high-quality kids’ apparel.”
KidzBloom.com carries such well-known brands as Joe’s Jeans, Hello Kitty, Kapital K, Klever Kids, Paige Lauren Baby and Under The Nile. By September, KidzBloom plans to add Appaman, Charlie Rocket, Monster Republic and Ooh! La, La Couture.
Obasanjo added, “Every item sold on KidzBloom is done with a personal touch because it is carefully selected by its founders with a keen eye on the latest trends in children's apparel. We strive to provide every customer with a pleasant online shopping experience by offering a variety of bold choices and unique clothing with character.”
Red Rokk Interactive is a full-service marketing firm based in Bellingham, Wash., and serving clients internationally. The company specializes in developing high-impact campaigns that create awareness and drive sales, graphic design, web development, social media and SEO. Find Red Rokk Interactive online at redrokk.com.