Email Aptitude Adds 4,500 Brands to Competitive Intelligence Technology

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Email strategy firm expands competitive intelligence product, Rival Explorer, by adding over 4,500 brands.

Marketers can gain insight on top senders and see email creative, deployment trends, search by keywords in subject line or email body and more.

Email Aptitude, a leading email strategy and marketing technology firm, announced today enhancements to its competitive intelligence product. With Rival Explorer, retailers can gain competitive insight on thousands of email senders. In the UI, marketers can view creative deployed from any brand tracked, search by keywords in subject line or email body, gain insight on email send statistics, and more.

With thousands of top brands already in the Rival Explorer database, Email Aptitude has added over 4,500 email senders to its competitive intelligence tracking system. This expansion provides retailers with even more comprehensive data to help add value to their email programs.

“We are constantly enhancing our technology,” said Xiaohui Wang, Strategist, Email Aptitude. “With other key additions coming very soon to Rival Explorer, this expansion adds even more power to our competitive intelligence product.”

The technology can be leveraged as an individual tool or combined with other functionality from Email Aptitude’s SaaS platform. Retailers interested in learning more about the Rival Explorer competitive intelligence tool should contact Email Aptitude for a private demo.

About Email Aptitude
Email Aptitude provides strategic services, full-service management, and savvy technology through its ESP-agnostic SaaS platform. From triggers based on site affinity to patent-pending technology for marketing automation based on forecasted weather conditions, Email Aptitude's functionality enables marketers to have powerful interactions with their customers. The company is based in San Rafael, CA, with an office in New York City, NY.

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Xiaohui "X" Wang
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