REMI recommends Three Essentials for Every Marketing Platform

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The Real Estate Marketing Insider releases this week’s edition of its Top 3 feature, advising real estate professionals of the top three tools to include in a marketing platform. REMI’s Top 3 feature was inspired by a recent press release by Imprev, Inc. in Marketwire that featured a new, advanced marketing platform for real estate professionals.

The Real Estate Marketing Insider today announced the publication of its weekly Top 3 feature. This week, the Insider offered real estate agents three important additions to a digital marketing platform. The Top 3 feature this week was prompted by a June 20 press release by Imprev, Inc. in Marketwire, profiling the new Imprev Marketing Platform.

The Imprev Marketing Platform, a full-service digital platform for online real estate marketing, was recently picked up by three high-profile real estate firms from all around North America. The firms include Paragon Real Estate Group of San Francisco, Florida-based ONE Sarasota Realty Group, and a four-office franchise spanning Canada. The platform attracted attention for its comprehensive offerings. Imprev’s platform offers virtually everything a real estate office needs, including a user-friendly Marketing Center interface and tie-ins to social media, Dropbox, Realtor.com, and overnight print services. The platform is also enabled for countless more “apps” that allow realtors to customize their marketing platforms depending on their needs.

While Imprev’s marketing platform is an excellent choice for real estate agents, there are many different apps on the market competing for attention. REMI believes that every firm will have a different set of marketing needs. For instance, an office that concentrates on Toronto city living may not have the same demands for their marketing platform as a single-agent operation specializing in beachfront home rentals. Even though the specific needs may change, every real estate agent should expect some basic capabilities with his or her marketing platform. Here are the Insider’s Top 3 important additions to a digital marketing platform:

  •     Capability to integrate with social media, such as Facebook and Twitter.
  •     One-click access to emergency and overnight printing, key duplication, and home maintenance services.
  •     Compatibility with major online realty sites like Zillow, Trulia, and Realtor.com.

The Real Estate Marketing Insider announced the release of its Top 3 feature for the week. This week’s feature outlined three important features that every real estate professional should look for in a digital marketing platform.

About the Real Estate Marketing Insider:
The Real Estate Marketing Insider is an online publication based in La Jolla, Calif. The Insider provides an important resource for real estate professionals, home buyers, and investors.

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