Consumer Empowerment Application Nevahold Launches #Nevahold on Facebook

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Nevahold, a consumer empowerment application, comes to Facebook, thanks to the new Facebook hashtag support.

Nevahold, a consumer empowerment application, comes to Facebook, thanks to the new Facebook hashtag support.

"Customer service is broken, and we believe it can be better. At Nevahold, we are committed to doing just that with a simple, fast and intuitive web application that helps consumers get the support they deserve."

Facebook has finally introduced #tag support, the first of many upcoming features to help users easily discover conservations on trending topics. Users can expect to see start-ups building products around this new feature, including popular Twitter application Nevahold.

Nevahold is a revolutionizing social customer service and consumer empowerment application. Using multiple social media sources and crowd sourcing consumers’ social accounts, they are able to increase the social reach of complaints, thus forcing brands to respond quicker.

More like a Klout Score, the service also scores companies on their social media customer service performance. This CS Score ranges from 1-100, translating into how effectively a company is doing in terms of responding to questions and complaints on social media.

With the launch of the Facebook hashtag system, they have expanded the reach of the Nevahold service on Twitter, which has helped close to 30,000 consumers get their voices heard since their beta launch.

Users add #nevahold to their tweet to companies, allowing them to enjoy the power of social customer service with Nevahold. Now, the same can be done with Facebook's support for hashtags. This social customer service advocates system is changing customer service and perhaps will become more powerful than what is currently happening on Twitter.

Users can now start a public status post on their wall or companies wall, add #nevahold to it and see it trend beyond their circle of friends. This is powerful, allowing users to openly interact with brands without being forced to go to a brand’s tightly controlled Facebook page. Kena Amoah, the CEO of Nevahold, says, "Customer service is broken, and we believe it can be better. At Nevahold, we are committed to doing just that with a simple, fast and intuitive web application that helps consumers get the support they deserve." He went on to add, “"We are passionate about great customer service and we’re building tools that help businesses provide the best experiences for their customers.”

Consumers are empowered to reach out beyond their friend list, rally backers and request for support in an open conversation. If a company does not respond, everyone sees it.

For more information, please visit https://nevahold.me/.

How Nevahold Works

Nevahold works through the user ability “send a shout” through their site, or via twitter #nevahold. These shouts draw attention to consumer reviews and experiences, and have often got immediate responses from the companies they target since companies do not want to be branded with a negative reputation. Participants are also able to “start a campaign” about a particular company, in order to get others who are familiar with the company to join in support. There is yet another feature that allows users to compare two different brands, side-by-side, according to consumer ratings on scales of various components. This offers a way to prevent consumer frustration from the beginning. To participate in the consumer empowerment movement or for more information, please visit http://www.nevahold.me.

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Brittany Walters-Bearden
At Large Publicity and Marketing
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