(PRWEB UK) 29 June 2013
When you live in the UK, it’s difficult to be optimistic about the weather and online festival gear retailer, Filthy Fox Festival Gear, are experiencing this trend first hand.
Last year, more than 30% of all sales for Filthy Fox were for waterproof gear including rain ponchos and wellies, proof that the majority of the British public prepare for a rain, rather than glorious sunshine, during festival season.
Met Office reported June 2012 as the wettest on record since records began back in 1910, with twice as much rainfall as expected. July was also extremely wet with over 150% of the normal rainfall for that month – with statistics like these, it’s easy to see why festival goers are splashing out on waterproofs for festival season!
Sales of rain ponchos and wellies are expected to be even higher than in previous years after last summer’s disappointing wet weather, with many online retailers expecting a deluge of sales for wellies, rain ponchos and other waterproofs over the coming months.