SMART Recognizes Commuter Challenge Winners During National Dump the Pump Day

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Event at Compuware Announced Winners and Continued to Encourage Mass Transit Use

SMART and members of Transportation Choices challenged Metro Detroiters and local businesses to utilize and take advantage of alternative modes of transportation last month during the 9th annual Commuter Challenge, and last Thursday, they celebrated Dump the Pump Day at Compuware.

With a goal to increase awareness of the region’s available transportation options, the Commuter Challenge enticed participants and encouraged a Business-to-Business competition with the opportunity for individuals to win prizes and save money while turning their commute from stressful to stress-free. Among this year’s Business-to-Business competitors fighting for the “Most Green” title, Compuware Corporation placed first with 68% of participants logging green commutes. US Courts closely followed in second place with 61% and Quicken Loans placed in third with 49%.

“The Commuter Challenge and National Dump the Pump Day aim to show individuals how minor commute changes—such as riding the bus or carpooling—can turn out to be eco-friendly and cost-efficient alternatives,” said John Hertel, General Manager of SMART. “In the long run, these alternatives could save individuals on gasoline, parking fees and vehicle maintenance.”

In collaboration with the National Dump the Pump Day event, SMART recognized the winners of the 2013 Commuter Challenge during a ceremony at Compuware Plaza on Thursday, June 20, at noon. During the ceremony, prize winners were announced and the top five awards were drawn live. Business-to-Business winners were announced and the top businesses received a trophy, and their pictures were taken to commemorate their achievement.

This year’s Detroit Commuter Challenge was sponsored by the Transportation Choices consortium, which includes Compuware Corporation, Detroit Department of Transportation, Detroit Transportation Corporation, MichiVan, Commuter Vanpools/VPSI Inc., Southeast Michigan Council of Governments(SEMCOG) and Suburban Mobility Authority for Regional Transportation (SMART).

Serving since 1967, SMART is Southeast Michigan’s only regional public transportation provider, offering convenient, reliable and safe transportation for Macomb, Oakland and Wayne Counties. SMART’s Fixed-Route and small bus services connect people to employment and educational institutions. SMART is supported by federal and state funding, local contributions through a transit property tax millage from opt-in communities and bus fares. For SMART routes and fare information visit or call Customer Service at (866) 962-5515 to talk with a transit specialist.

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Allison Hurt
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