The library has continued to grow and evolve as the digital revolution has continued to change the face of sales and lead generation marketing.
Columbus, Ohio (PRWEB) June 27, 2013
NuGrowth Solutions is pleased to announce the addition of the 46th article to its comprehensive online library. A leader and one of the first sales and marketing as a service (SMaaS) organizations, NuGrowth Solutions has been publishing monthly articles since October 2008. This month’s article is titled “Why CRM is Essential For Any Actionable Marketing Program.” It can be accessed here.
Articles encompass the full breadth of business development best practices, from how to hire the best sales people, to how to manage a sales territory. Topics include the do’s and don’ts of customer relationship management (CRM), best practices for lead generation, marketing automation, territory management and more.
“For nearly five years, we have worked to develop an extensive library for use by any business looking to improve their business development and marketing processes,” explains Kate Gluck, of marketing at NuGrowth Solutions. “It is our hope that small, growing, and large businesses alike will take advantage of the information contained in the articles to improve their sales and marketing processes.”
The articles are a direct reflection of NuGrowth’s experience helping its clients develop new business through purposeful, systematic market outreach that relies on close integration of sales and marketing. NuGrowth helps B2B companies build world class sales and marketing organizations using proven, scalable processes for acquiring new clients.
“Because we work with a wide variety of clients in a wide variety of markets, we bring a unique perspective to business development. We understand global best practices, apply them on a day to day basis, and share them with others through the articles we write,” Gluck added.
NuGrowth CEO, Greg Tillar, has enjoyed watching the library’s growth over the past four and a half years: “It has continued to grow and evolve as the digital revolution has continued to change the face of sales and lead generation marketing. Implementing a robust infrastructure that includes CRM, lead tracking, and marketing automation is essential to increasing the speed and effectiveness of sales representatives.”
All articles are free to repost and share with attribution to NuGrowth Solutions. Four of the most popular articles are:
- The Evolution of the Virtual Sales Model,
- The Sales Learning Curve,
- How to Play with a Real Hockey Stick, and
- Managing a Sales Territory: Lessons from Baseball.
If you enjoy learning from our article library, you may also be interested in reading the NuGrowth Solutions blog, which is updated every other Wednesday. All of the articles can be downloaded as PDFs from the NuGrowth website http://www.nugrowth.com.
NuGrowth Solutions (http://www.nugrowth.com) is a sales and marketing as a service (SMaaS) organization specializing in business development, customer relationship management, and digital marketing. NuGrowth helps B2B companies build world-class sales and marketing organizations using proven, scalable processes for acquiring new clients.