If you’re looking for ways to expand your business, make more money and reach a wider audience - this podcast is invaluable
VANCOUVER, BRITISH COLUMBIA (PRWEB) June 27, 2013
In just three years, the affiliate marketing industry will grow to $4.5 billion, according to Forrester research. Affiliate marketing or Performance marketing is an excellent way to increase sales and brand visibility for little cost to the merchant. It allows you to build a team of salespeople and brand ambassadors that without cutting into the marketing budget.
James Martell, VP of Business Development for The School of Internet Marketing, interviewed Sarah Bundy, CEO of AllInclusiveMarketing.com and Instructor of the course Affiliate Marketing for Merchants at The School of Internet Marketing for his weekly podcast. Sarah is an award-winning affiliate manager and instructor and her blog was recognized in 2012’s Top 25 Affiliate Marketing Blogs by Affiliate Summit and #6 of the top 40 digital marketing strategists for 2012, by the Online Marketing Institute.
"Affiliate marketing is like having an online sales force that works on a commision base only." - Sarah Bundy
Performance marketing is a fast and cost effective way to market a business. Affiliates work on a performance base to promote products and services and earn a commission on the sales they successfully generate. Business owners can take advantage of this model to reach wider audiences by offering a commission to successful affiliates, many of whom already have their own loyal following.
During the podcast, Sarah will explain how affiliate marketing works and what types of businesses do well with this strategy. Business owners will learn how to identify successful affiliates to work with, how to set goals for your business with performance marketing and hear what some businesses are doing to step outside the box with performance marketing.
"If you’re looking for ways to expand your business, make more money and reach a wider audience - this podcast is invaluable," said James Martell, VP of Business Development for the Internet School of Marketing. "I have been in affiliate marketing for over 13 years and Sarah shared nuggets that even I haven’t heard of. She has such creative ideas on how to monetize a marketing strategy and grow a business both online and offline."
Listen to the Podcast here:
About All Inclusive Marketing
All Inclusive Marketing (AIM) is a full service digital marketing agency with offices in Vancouver, Chicago and soon to be London. They service clients from around the world including Canada, United States, Brazil, Europe, Caribbean, the Middle East and Asia. All Inclusive Marketing’s award winning team specializes in SEO, PPC, Big Data Analysis and Forecasting, Performance Marketing, Attribution Tracking, mCommerce, Email, Web Design, Video Optimization and Digital Strategy for Internet Retailers. Visit http://www.allinclusivemarketing.com for more information.
About The School of Internet Marketing
The School of Internet Marketing allows business owners to take control of their web presence in order to develop new leads and customers. The School works to empower business owners with the understanding that a little education can go a long way. It offers a variety of 100% web-based courses for small business owners wanting to learn how to market their business online for just $47 per month. Visit http://www.theschoolofinternetmarketing.com for more information.
James Martell, VP Business Development
Clearbrook Web Services, Inc./ The School of Internet Marketing
Phone: (604) 535-6352