Mediaplanet Publishing Inc. and USA TODAY announce release of "The Essential Guide to Grilling and Tailgating"

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Mediaplanet Publishing to kick off NFL season with annual guide to grilling & tailgating

Mediaplanet Publishing has confirmed plans to release the third installment of its “The Essential Guide to Grilling and Tailgating” series on August 23rd within USA Today, just in time to make this Fall’s game days that much more fun – guaranteed.

This publication will serve as the ultimate resource guide for novice tailgaters and tried and true veterans alike to arrive on game-day completely prepared for whatever their traditions require of them, whether they be in the parking lot, backyard, or living room.

“The Essential Guide” is about more than just providing readers with recipes and lists (if you were hoping to see those sections don’t worry, though – they will most definitely be included!). This will serve as a celebration of the unique and sometimes charming culture of grilling and tailgating. There’s more to tailgating than meets the eye, and to all of those who have never truly experienced this pastime, “The Essential Guide” is a wake-up call and an invitation to throw on their team colors, grab a plate, and join the fans, families, and community members.

Through this publication, readers will receive a condensed education from:

  •     Celebrity fans and fanatics on getting pumped up for the game,
  •     Professional chefs representing both the healthy and the indulgent sides of the plate,
  •     Tailgating aficionados at Tailgater Monthly and American Tailgater on the history of the tradition,
  •     Super-fans on etiquette do’s and don’ts when visiting another team’s stadium,
  •     A noted sports writer on tips for maintaining a long-distance relationship with your team,
  •     And much, much more…

For the first time in the series’ history, Mediaplanet will offer a digital component of the publication in addition to its print distribution through USA Today. The digital campaign will be distributed through a strategic network of online networks, enabling its message to be viewed by an extended and targeted audience. Additionally, distribution of the publication at numerous industry events and across social media platforms has been confirmed, with the list of distribution outlets continuing to grow.

For more information about the “The Essential Guide to Grilling and Tailgating” and for opportunities to get involved, please contact:
Nathan Sidoui
646.922.1415
Nathan (dot) Sidoui (at) mediaplanet (dot) com

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