Animated Video Produced by the Professional Awning Manufacturers Association Features the Energy Benefits of Fabric Awnings and Solar Shades

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Awnings are an economic solution for reducing home energy consumption.

PAMA's animated video shows how awnings are smart "retrofit" for older homes.

Installing fabric awnings make the home interior more comfortable and they can save 30% or more on the summer energy bill.

While newly constructed homes provide many energy benefits unattainable in older homes such as “net zero” energy efficiency, owners of older houses are not without tools and resources to improve energy savings and reduce energy consumption.

Current economic conditions have found many homeowners choosing to stay put and improve their existing homes. One easy and economical retrofit for older homes is awnings. A new animated video produced by the Professional Awning Manufacturers Association (PAMA) shows how awnings are a smart choice for homeowners.

The video, available at, serves as a light-hearted introduction to a recent energy study funded by PAMA. The 50-city study found that fabric awnings or exterior solar shades can save homeowners as much as $200 annually by reducing the load on air conditioners, depending on a home’s location.

The study, as shown in the animation, focuses on older homes that are typically smaller and less insulated than new construction. Resulting data supports awnings and solar shades as “smart” retrofits to help make older homes more energy efficient.

“Awnings block solar heat before it passes through the windows into the house," said Peter Yost, Vice President of, an online green building design resource. “Installing fabric awnings make the home interior more comfortable and they can save 30% or more on the summer energy bill depending on geographic location.”

For example, the study showed that awnings on a home with single or double glazed windows in Kansas City, Missouri can reduce cooling energy 28% in a normal summer, compared to the same house without awnings. Over 3-4 years, that savings in cooling costs can translate to more than $300.

The study incorporated information about weather and energy costs, and included a number of variations (cities, shade designs and fabrics). The amount of cooling energy saved varies depending on the number of windows, type of glass in the windows, window orientation and regional climate.

Details on how the study was conducted, a summary report and data for each of the 50 cities are available at

The Professional Awning Manufacturers Association (PAMA), a division of the Industrial Fabrics Association International (IFAI), is the only international trade association committed to the awning industry. PAMA membership is open to companies who are current members of IFAI and manufacture or sell awnings, as well as those who supply goods and services to the awning industry.

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Michelle Sahlin
Professional Awning Manufacturers Association
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Barb Tuominen
E-Creative Solutions
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