The explosion of non-traditional and alternative content has created some very real media monitoring, content curation and distribution challenges for business communications professionals.
Tarrytown, NY (PRWEB) June 28, 2013
InfoDesk has realigned its Business Intelligence (BI) Solutions to meet the rapidly changing information needs of corporate communications, brand management and other institutional information professionals. InfoDesk will refocus its development efforts in three primary areas: Corporate Intelligence Solutions, Competitive Intelligence Solutions and Pharma Intelligence Solutions.
"Right now, the world of business information is like the wild, wild west," said Lynn Epstein, InfoDesk COO. "In the last few years, the explosion of non-traditional and alternative content has created some very real media monitoring, content curation and distribution challenges for business communications professionals.”
InfoDesk's Business Intelligence Solutions meet these challenges head on, dramatically simplifying the process of content curation and distribution, according to Epstein. All of InfoDesk’s BI Solutions offer more content options, better content curation tools, off-the shelf dashboards, interactive corporate newsletters, and outsourced managed news summaries, as well as host of other highly customizable BI solutions.
Corporate Intelligence Solutions
InfoDesk’s Corporate Intelligence Solutions are designed to meet the day-to-day business news and information gathering and dissemination needs of business communications professionals, including public relations, media relations, corporate communications and public affairs specialists.
Unlike other solutions, InfoDesk is not an information seller. Instead, InfoDesk is “content neutral,” allowing it to integrate any type of content from any source or provider all on the same platform. Additionally, InfoDesk offers a variety of easy-to-use media monitoring, content curation and distribution tools.
“This is a huge time saver for our clients,” said Epstein. “Our customers can manage all of their content resources—free, paid, aggregated and even social media—all in one workflow.” To learn more, please read “6 Signs Your Company Needs Better Corporate Intelligence Solutions” on the InfoDesk Blog.
Competitive Intelligence Solutions
InfoDesk’s Competitive Intelligence (CI) Solutions focus on the external business environment. They are designed to effectively analyze and distribute intelligence about products, customers, competitors and any aspect of the business environment needed to support strategic decision making.
Built on the same content neutral technology, common implementations of CI Solutions include corporate intelligence dashboards, interactive email newsletters, social media monitoring options, Widgets and newsletter archives.
In addition to CI tools and technology, InfoDesk employs a staff of highly experienced information professionals and editors who gather, write and distribute Managed News Summaries (MNS). To learn more about MNS, click here to download a 6-page sample CI Brief.
Pharma Intelligence Solutions
For more than a decade, InfoDesk has been recognized leader in the pharmaceutical intelligence sector, with many of the top pharma companies as clients. “Big pharma consumes a ton of information and is extremely competitive,” said Epstein. “It’s no wonder so many pharma companies are ahead of the curve when it comes to BI solutions.”
Earlier this year InfoDesk launched its new PharmaIntelligence platform, which provides a whole new approach to integrating, filtering, analyzing and sharing critical biomedical intelligence. Unlike other solutions, InfoDesk PharmaIntelligence allows users to combine and analyze virtually any type of pharmaceutical information, including pipeline data, clinical trials, patent information and more.
Also introduced this year, PipelinePlus is the first module of the InfoDesk PharmaIntelligence platform. PipelinePlus is the breakthrough solution from InfoDesk that makes it easy to manage multiple drug pipeline resources–including ALL your licensed pipeline products and internal data sources–simultaneously. To learn more download the PipelinePlus brochure or contact info(at)infodesk(dot)com or call 1.914.332.5940 or outside the US call +44 (0) 20.8350.3398.
InfoDesk (http://www.infodesk.com) specializes in information management solutions that help organizations integrate, deliver and share content resources more quickly, cost effectively and securely. For more than 13 years InfoDesk has helped some of the largest multinational corporations, top government agencies and media companies integrate, deliver and share large volumes of information more effectively. InfoDesk is based in Tarrytown, NY with offices in London and Washington DC.