Being a profit-only marketplace is the easiest way to go. But if you trade artwork, you must be an artist yourself. It is important to be involved the community and be aware of its needs and preferences.
Vilnius, Lithuania (PRWEB) June 28, 2013
Community is a crucial element of the digital society. Instead of the hierarchy based want-buy-sell relationship and caring only about the potential wealth to be brought by the customers, CGTrader.com has found a way to make trading 3D models easier and more pleasurable. The platform combines the best of eBay, Facebook and LinkedIn-like features: high royalty rates, ability to bargain, sharing of free 3D models, direct connection between 3D designers, opportunity to post jobs, and a chance to establish new social connections. In addition to the marketplace, CGTrader.com aims to create a community-based trading platform for all the enthusiasts of 3D art.
“Being a profit-only marketplace is the easiest way to go. But if you trade artwork, you must be an artist yourself. It is important to be involved in the community and be aware of its needs and preferences. CGTrader.com never wanted to be just a provider of empty shelves for trading, therefore we believe that our community-friendly features will help CGTrader.com become a unique vibrant online platform for 3D designers.” says Dalia Lasaite, the CMO of CGTrader.com
Recently CGTrader.com has added a few major community-oriented features, expecting to increase the level of involvement of its users. Now each buyer has a possibility to request any kind of 3D model by posting their ad in the dashboard. Moreover, the designers are able to build their own digital reputation by receiving points for their activity on the platform. This will help the best artists stand out and get more visibility.
In addition, CGTrader is opening a digital forum for sharing ideas and knowledge. CGTrader.com stands for growth of digital community and therefore encourages all artists to help, advise and inspire each other.
In 2011 CGTrader was launched as a 3D model marketplace with a goal to change the 3D model trading market. The company’s vision to democratize the market has attracted investors and in early 2013 CGTrader has raised 185K Euro from venture capital fund Practica Capital. In June 2013, the company reached the milestone of 18,000 3D models uploaded to CGTrader.com and became a global platform, linking the 3D designers from all around the world.
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