San Diego, CA (PRWEB) June 28, 2013
The Real Estate Marketing Insider announced that it had chosen online real estate marketing firm Market Leader as the winner of its Tech Breakthrough of the Week award, for outstanding innovations in technology for real estate marketing. The award was given after Market Leader announced the release of its Smart Lead Technology, which helps capture real estate leads from sources like Zillow, Trulia, and Realtor.com among others.
The release of Smart Lead was announced in a June 25 press release in Marketwired. The Smart Lead technological suite is available to all Market Leader subscribers. It empowers users to manage their leads from any device and incorporate a variety of online sources, including Trulia, HouseValues.com, RealEstate.com, and many others. According to the press release, the Smart Lead technology arms real estate agents with powerful benefits and insights for all leads, from any device and at any time, which significantly increases the engagement and conversion rate.
The Insider offers its congratulations to Market Leader on its new innovations in real estate technology. A successful real estate practice demands a powerful and all-inclusive lead management tool. Traditionally, real estate offices have relied on index cards or paper databases to help them manage leads. However, the increased reliance on online marketing, sales, and advertising makes the need for a digital tool for organizing leads much more urgent. Offering Smart Lead as an add-on to a software bundle sets a new standard for office management software in the real estate market, and is a clear choice for this week’s Tech Breakthrough of the Week award.
The Real Estate Marketing Insider announced the winner of its Tech Breakthrough of the Week award as Market Leader, an online technology and marketing company for real estate professionals. The award was given to recognize the release of Smart Lead, a software add-on for Market Leader’s offerings that helps real estate agents manage their leads.
About the Real Estate Marketing Insider:
The Real Estate Marketing Insider is an online journal covering the real estate market. REMI offers readers breaking news, expert opinions, and trend analysis.