Give the Gift of More Home Runs for the Holidays, AXE Bat by Baden Sports Delivers More Hits; Introduces New Avenge Series for 2014

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Give your baseball or softball star a gift that delivers better performance all season long; the revolutionary AXE™ Bat by Baden Sports, Inc. (http://www.badensports.com).

Axe Bat Revolutionary Handle Compared to Standard Round Handle

“It puts the handle in your fingertips, keeps you on a consistent swing plane and gives the batter better power, bat speed and a freer swing.

Introduced in 2012, it is the first non-round handle bat approved by Major League Baseball. More than 50 college sports teams have made the switch to the Axe bat because it’s simply a better bat. “Our hitters are thrilled with the performance of the Axe Bat,” says Division I Head Coach of University of Memphis Daron Schoenrock. “Our hitters feel Axe bats have more barrel control, create a more direct path through the hitting zone and the power performance matches or exceeds any bat on the market.”    

The best bat is now even better for 2014 with the new Axe Avenge™ bat series for adult, senior youth and youth baseball, as well as slowpitch and girl’s fastpitch. It all begins with its patented handle design (shown left). “With a handle made to fit your hands, the Axe bat gives you an edge over the competition,” says Hugh Tompkins, Axe designer, Baden Sports, Inc. “It puts the handle in your fingertips, keeps you on a consistent swing plane and gives the batter better power, bat speed and a freer swing. The result is more hits and farther hits.”

The Avenge baseball bats L140A (shown below), L141A and L142A, feature the patented Axe handle, 2-piece composite barrel construction with an extra-long barrel profile for maximum sweet spot. All are lightweight for increased swing speed and feature the Engineered Hitting Zone for one-sided hitting.

Avenge Fastpitch (Pro-Balance) L150A bat (shown below) has all of the features as in the Axe baseball bats and is also balanced with enough end-load for greater mass at contact.

The Avenge Slowpitch USSSA L154A (shown below top) and L155A (shown below bottom) both have an improved Plus-Plus* Composite barrel and is tuned to a maximum 1.20 BPF performance.

Axe bats are available now on http://www.axebat.com for all levels of play in baseball, fast pitch, and slow pitch softball. Shipping is free with a 30-day no-questions-asked return policy. Baden offers a 1-year warranty on all non-wood bats. For complete information on the Axe Bats and all Baden Sport products, visit http://www.badensports.com. Visit us on Facebook at Axe Bat Baseball, Axe Bat Softball.

About Baden Sports, Inc.
Baden Sports, Inc., an independent, family-owned company based in Renton, WA, is a designer and producer of the highest quality athletic balls and bats. Baden's product leadership has led many state associations, collegiate conferences, programs and coaches to choose Baden as their "Official Ball”, including Washington State, Baden’s hometown. Baden Sports has been in the ball business since 1979, making a splash with the introduction of the women’s sized basketball. Since then, Baden Sports has expanded its offering to include game balls at all levels of most major sports, as well as college logo balls, custom logo camp & custom promotional balls, and a wide variety of balls at retail. In 2012, Baden debuted the first Axe™ bat and has greatly expanded the offering in the baseball and softball bat markets.

*Plus-Plus Composite technology leverages a single hitting face to deliver more performance and durability than a traditional 360-degree designed bat. By varying wall-thickness and adding slip-planes, Baden can tune the hitting face to deliver more power while maintaining durability.

**BBCOR (Bat-Ball Coefficient of Restitution) certifies bats and sets standards for college and high school play.

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Cheryl Engstrom
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