Mike Anderson Headlines Opening General Session; New Format Provides Knowledge and Education by the Industry, for the Industry

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Automotive Service and Repair Week (ASRW) is pleased to announce a brand new format for its Opening General Session, which combines the powerfully motivating message of a traditional keynote presentation with the industry-specific focus of a forum – all led by industry leaders. The Opening General Session will feature two concurrent sessions – a Collision Industry Forum as well as a Mechanical Industry Forum.

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Automotive Service and Repair Week (ASRW) is pleased to announce a brand new format for its Opening General Session, which combines the powerfully motivating message of a traditional keynote presentation with the industry-specific focus of a forum – all led by industry leaders. The Opening General Session will feature two concurrent sessions – a Collision Industry Forum as well as a Mechanical Industry Forum. The Opening General Session/Collision Forum is sponsored by Axalta Coating Systems. The Collision Industry Forum will take place Thursday, Oct. 17, from 8-9:30 a.m. and immediately precedes the show floor opening.

New this year, the Opening General Session/Industry Forums are included in all registrations, and all attendees are invited to attend.

“Vastly different from years past, we’ve completely redesigned the Opening General Session and attendees can expect a much different experience. Mike Anderson is extremely well-respected, and attendees are going to want to hear his message,” said Dan Risley, ASA executive director. “The format of this key event also aligns with our mission to create exceptional value for our audience and providing invaluable networking opportunities for the industry – and by the industry.”

“Axalta Coating Systems is honored to sponsor this year’s Opening General Session/Collision Industry Forum,” said Mike Bennett, North America Marketing Director, Axalta Coating Systems. “Holding a forum to discuss relevant and timely industry issues, and hearing from Mike Anderson will be tremendously insightful and inspiring, a highlight of the ASRW show.”

Noted industry leader Mike Anderson will headline the Opening General Session/Collision Industry Forum for collision repair professionals with a presentation called “The Future Is Not Set in Stone.” Rife with messages of perseverance and real life anecdotes, Anderson’s message will transcend both professional and personal aspects of life as he empowers the audience to take an active role in defining their own future, and the power of unity. Additionally, Bob Redding, ASA’s Washington, D.C., representative, will present during the session.

“After attending this session, attendees will not only have a firm grasp on where the collision industry is headed, but also the role each of us plays in its future and how much we can collectively accomplish by eliminating barriers and joining together, “ said Mike Anderson. “I am humbled by the opportunity to speak at this year’s general session and look forward to empowering NACE attendees with this message.”

Information regarding the Opening General Session/Mechanical Industry Forum will be released soon.

About the Events
ASRW will take place Thursday and Friday, Oct. 17-18, with education beginning Wednesday, Oct. 16, at the Mandalay Bay Convention Center in Las Vegas. ASRW includes the International Autobody Congress & Exposition (NACE) and the Congress of Automotive Repair & Service (CARS), making it the industry’s leading event for dedicated professionals to conduct business, network and engage in industry issues. The Tradeshow News Network (TSNN) has recognized ASRW 2011 and 2012 as a Top 250 U.S. trade show.

NACE – the world’s collision repair event – represents the only B2B event of its kind specifically designed for collision repair industry professionals from around the globe. NACE features a comprehensive educational Conference and Exposition with hundreds of diverse exhibiting companies displaying the latest equipment, products, services and technology available to today’s collision repair industry.

CARS – the premier event for automotive service professionals – features a high-quality education lineup led by industry leaders, along with an exhibitor showcase of automotive service and repair related equipment, products and services.

ASRW is produced for the Automotive Service Association (ASA) by Hanley Wood Exhibitions, a division of Hanley Wood, LLC – a premier media and information company. For additional information, contact ASRW at P.O. Box 612128, Dallas, Texas 75261-2128; call (888) 529-1641 or (972) 536-6444; or visit http://www.ASRWevents.com.

About the Sponsor
The Automotive Service Association (ASA) is the sponsor of ASRW and two of its shows, NACE and CARS. ASA is the largest international not-for-profit trade association of its kind dedicated to and governed by independent automotive service and repair professionals. ASA advances professionalism and excellence in the automotive industry through education, legislative representation and member services. For additional information about ASA or to join, go to http://www.ASAshop.org.

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ASRW PRESS CONTACT: Shelby Hausler
ASRW
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