Myrtle Beach, SC (PRWEB) September 14, 2013
Lesnik Himmelsbach Wilson Hearl Advertising & Public Relations (LHWH), located in Myrtle Beach, S.C., has named Laura Skolnick digital marketing specialist, focused on leveraging digital media as a core component of integrated communications programs. She will be responsible for assisting with the strategic development of LHWH's social media platforms, as well as implementing the programs through content generation.
Prior to joining LHWH, Skolnick was a senior account executive/public relations associate at the Cramer-Krasselt advertising agency in Chicago, Ill. While there, she collaborated with integrated teams to develop strategic campaign ideas and execute tactical recommendations. She was also responsible for the KILZ brand Facebook and Twitter accounts.
"Laura brings an impressive background in developing and integrating social media platforms to our company," said Andy Lesnik, president of LHWH. "The world of advertising and public relations is constantly evolving. Digital media and content generation are increasingly important. Laura thinks strategically and is well-versed in integrating digital and traditional marketing, which makes her a perfect fit for the direction LHWH is going as a company."
A native of Chicago, Ill., Skolnick is a graduate of the University of Dayton, Ohio, where she received a Bachelor of Arts in Public Relations. She currently resides in Myrtle Beach with her fiance, Mark, and their two dogs.
LHWH Advertising & Public Relations is a full-service agency creating and executing marketing campaigns for a range of clients in real estate, golf, tourism, entertainment, telecommunications and healthcare. LHWH is known for effective, strategic marketing, award-winning creative, and results-oriented public relations programs that integrate traditional media and social media strategies. The agency's Interactive Division provides comprehensive online business solutions, offering a suite of interactive marketing services such as search engine marketing strategies, website design and interactive advertising campaign strategies.
For more than two decades, prominent Carolina developments, golf and beach resorts, attractions, tourist destinations, healthcare facilities and financial institutions have trusted LHWH for their advertising and public relations. LHWH's current client list includes Burroughs & Chapin Company, Inc., McLeod Health, Coastal Carolina National Bank, Ocean Lakes Family Campground, and other prominent area companies.