The CLEARsmile Dentistry Project Begins Fundraising Campaign on Indiegogo, Seeks to Improve Oral Hygiene

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Dentist and inventor, Dr. Igor Reizenson, is developing a revolutionary oral hygiene device that is designed to replace the traditional toothbrush, tooth paste and floss. The name of the device is CLEARsmile, and is currently in the process of raising $750,000 through the crowd funding site http://www.indiegogo.com.

The CLEARsmile Project

The CLEARsmile device makes keeping your smile healthy and clean easy, and predicable. I believe that CLEARSmile device can vastly reduce chance of tooth and gum disease that we are all susceptible to.

Is it possible that we aren't too far from throwing out our toothbrushes and floss in favor of the next advancement in oral hygiene? Dr. Igor Reizenson, a dentist from Atlanta, Georgia thinks it is very much possible and believes that he has the invention that can do it. The CLEARsmile device uses pressure washing and specially developed micro-bubble technology to clean the teeth and gums at every angle simultaneously. It uses a mouthpiece and micro-bubble tablets to blast and dissolve bad dental bacteria easily from every nook and cranny. As it turns out, Dr. Reizenson isn't the only person who believes that the CLEARsmile device is a great idea. In 2007, The History Channel's Modern Marvels put on a competition called the Inventor's Challenge. Out of 2,500 applicants, CLEARsmile was one of 25 chosen. Since then, CLEARsmile has been Dr. Reizenson's passion project. To see how the device works, please visit http://www.clearsmileonline.com.

"The CLEARsmile project is important to me because I feel it will improve the quality of life for millions of people. It is designed for people who find brushing and flossing difficult or just tiresome. From little kids to the elderly and everyone in between. It is especially great for people with braces and folks with lots of expensive dental work in their mouths that need to be meticulously maintained. The CLEARsmile device makes keeping your smile healthy and clean easy, and predicable. I believe that CLEARsmile can vastly reduce the chance of tooth and gum disease that we are all susceptible to. The mouth is the postal to the body. By having a consistently healthy, disease-free, inflammation-free mouth we will increase our over all health and possibly our longevity."

The biggest challenge that the CLEARsmile project faces is funding. According to a study done by a Harvard Business graduate, getting CLEARsmile to the prototype stage will cost about $750,000. To raise the funds, Dr. Reizenson has turned to the crowdfunding site, Indiegogo.com. Crowdfunding enables people with a great business idea to ask the general public for the funding they need to set up or expand. The business sets a target for the money it needs to raise and explains how it will use the cash. People can then make pledges for small amounts of money in return for a reward if the target is reached. Dr. Reizenson has a number of incentives set up to encourage donors ranging from having a name on the CLEARsmile website to a vacation for 2 to Atlanta. To learn more about the campaign please visit: http://www.indiegogo.com/projects/the-clearsmile-project.

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Igor Reizenson
CLEARsmile
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