If you run a leads-focused business, placing well in Google searches is critical to reaching new customers, said Chris Marentis, CEO of Surefire Social.
Herndon, VA (PRWEB) February 28, 2013
As a local business’s online marketing success is often determined by where they place in Google™ searches, Surefire Social™, a new approach to comprehensive digital marketing strategies for local businesses, has published “The Ultimate Google Local Handbook.” The free eBook offers small businesses effective local digital marketing strategies to help improve their Google rank and visibility and drive quality leads.
"If you run a lead-focused local business, placing well in Google searches is critical to reaching new customers and standing out from local competition,” said Chris Marentis, CEO of Surefire Social. "There is a lot of noise and confusion for small businesses today and with Google’s services continually changing, moving to the top of the search results page can be a challenge. Our new eBook, along with our digital marketing services, offers local businesses the personalized expertise and coach-centric local digital marketing support they need to get ahead."
Within Surefire Social’s Ultimate Google Local Handbook, small businesses will learn how to layer key Google services to increase visibility and connect with new customers in their local market including:
- Setting up and optimizing a Google Profile
- Creating a Google+ page
- Increasing visibility on Google+ Local
- Utilizing Google Authorship to link personal Google+ profiles with corporate content
- Posting videos on YouTube
- Uploading photos via Panoramio
- Incorporating Google Reader into a marketing strategy
- Ensuring business listing accuracy on Google Maps
The Surefire Social Ultimate Google Local Handbook can be downloaded at http://www.surefiresocial.com/ebook/google-magnet. Small businesses can also learn about other critical local marketing topics with Surefire Social’s previously published eBooks available at http://www.surefiresocial.com/news.
About Surefire Social
Surefire Social provides a personal, coaching-centric approach to local digital marketing offering results-driven strategies and consultation. Driving quality leads to local businesses, while creating a predictable asset for business owners, Surefire Social raises local businesses’ visibility through hyper-local search, display, social and mobile marketing strategies. Founded by a senior team that has built successful leading media brands, the company has a distinct understanding of local businesses and their marketing needs.