KATY, Texas (PRWEB) March 13, 2014
Igloo Products Corp., the number one cooler manufacturer worldwide, has updated its “Creatures” line of back to school lunch coolers to include three new characters/personalities. The line, which launched in 2013, is different from Igloo’s other back to schools products in that each lunch bag in the Creatures line is a character with a unique personality.
The brightly colored line, which centered around four characters—Tango, Oggli, Razz and Phizzt—has been modified for 2015. Igloo product manager Melissa Poole thinks the new characters and colors will appeal to even more children. “After the introduction of the Creatures line at retail, we learned which characters were instant favorites and where we had the opportunity to grow the line,” said Poole. “Original characters Tango and Razz are rolling forward for the 2015 line, Oggli is getting a minor face-lift in the form of a new color—green—and three all new Creatures have joined the mix—Chomp, Lynk and Izzi.”
“Each character is fun and different. Tango loves music, art and dance, while Oggli is a writer at heart and Razz is the athlete,” explained Poole. “Our hope is that each child will identify with their favorite Creature or fall in love with them all,” Poole continued.
The lunch coolers have molded EVA faces unique to each character, neoprene exteriors and “Creature Features” like arms, legs, tentacles or wings attached. In addition, the bags feature a side water bottle pocket and carry handle with clip and snap bungee to attach to backpacks. As with all Igloo back to school products, the Creatures cooler bags have leak-resistant, easy to clean, anti-microbial liners.
The updated Creatures line will be available at retail in July of 2015 and have an MSRP of $14.99.
For further information about the Creatures line or about any other Igloo product, contact Katie Davis at kdavis(at)igloocorp(dot)com.
Founded in 1947, Texas-based Igloo Products Corp. is today an international designer, manufacturer and marketer of outdoor products that make the outdoor experience more accessible and fun. So whether it’s on the water, near the water, on the trail, on the hunt, in the mountains or just around the house for family fun, Igloo goes where you go and makes the experience better. For more information on Igloo, visit the company's website at http://www.igloocoolers.com.