Glassdoor Ranks Applied Predictive Technologies CEO Anthony Bruce #2 of 25 Highest Rated SMB CEOs For 2014

Recognition based entirely on employee feedback shared on Glassdoor.com

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WASHINGTON, D.C. (PRWEB) March 24, 2014

Applied Predictive Technologies (APT) CEO, Anthony Bruce, has been awarded Glassdoor’s Highest Rated CEO at small and medium-sized businesses (SMBs) recognition for 2014. Glassdoor, a jobs and career community, released its annual report highlighting the 25 Highest Rated CEOs according to employees. Bruce was ranked #2 on the list and received an impressive 100% approval rating during the period measured, based on the anonymous and voluntary reviews that APT employees shared on Glassdoor throughout the past year.

APT is the world’s largest purely cloud-based predictive analytics software company. APT’s software platform is revolutionizing the way Global 2000 companies harness their Big Data to accurately measure the profit impact of advertising, marketing, pricing, merchandising, operations, and capital initiatives, tailoring investments in these areas to maximize ROI. Data for 20% of the U.S. retail economy is processed using APT’s growing suite of products, including Test & Learn, Market Basket Analyzer, Category Insights, Merchandise Optimization, and the APT Index, among others. APT’s client portfolio includes Walmart, Starbucks, Procter & Gamble, Boots, Hilton Hotels, T-Mobile, and over 100 other global leaders.

APT employees, including business consultants and engineers, discussed Bruce’s tremendous leadership, guidance, and camaraderie.

Rose Kozar, a Business Consultant at APT, said, “Anthony is highly interested and involved in every element of APT. Even as we have grown rapidly, he continues to know every employee by name. Everyone at APT shares wonderful experiences in which they have worked with Anthony to solve a complex analytical problem, develop a new product feature, or play a heated game of foosball! It is great working with such a friendly and approachable CEO.”

Zhichao Han, a Lead Software Engineer at APT, added, “Anthony has a profound understanding of technological innovation and how it relates to solving business problems. He continues to engage on software development, at times rolling up his sleeves to work with the engineers on their latest projects.”

"I am excited by this award." said Bruce. "Attracting world class talent and providing an environment for amazing people to thrive is a central part of APT's mission. Having this incredible group of APTers endorse the efforts of the senior team and the CEO is humbling. We are striving to change the world of Big Data Analytics, and we will constantly seek to identify and address opportunities to improve how we serve clients, drive technical innovation, and make APT a great company to be a part of."

Anthony Bruce, Chief Executive Officer of Applied Predictive Technologies (APT), is a leading management adviser for Global 2000 organizations. Bruce specializes in enhancing clients’ approach to institutionalizing fact-based, data-driven decision-making through Test & Learn. He helps organizations achieve better results by more effectively leveraging Big Data. Prior to co-founding APT, Bruce was a consultant with McKinsey & Company and with Morgan Stanley in its Investment Banking Division. Bruce received an MBA from the Stanford Graduate School of Business, where he was an Arjay Miller Scholar, and holds a BA with distinction in Mathematics and Economics from Yale University, where he graduated magna cum laude.

“To be honored and receive endorsement from your employees for your strong leadership ability is no small task. It requires a steady commitment to define, express, and constantly reiterate the company mission and set a clear picture of long term success,” said Glassdoor CEO & Co-founder Robert Hohman. “I am proud to help celebrate each CEO on the Glassdoor report for attaining this remarkable achievement.”

CEO approval ratings are gathered through Glassdoor’s online company review survey which seeks to gain employee sentiment about the work environment and culture of their current or recent employer. Employees are asked to rate a number of factors related to the job and company, including how satisfied they are with the job and company, along with key workplace facets like compensation and benefits, as well as work-life balance. In addition, employees are asked whether they approve or disapprove of the way their CEO is leading the company.

The complete list of the 25 Highest Rated CEOs among SMB employers: http://www.glassdoor.com/25-Highest-Rated-CEOs-at-SMBs-LST_KQ0,29.htm

For more information about APT, visit: http://www.predictivetechnologies.com.

About APT
APT is the world’s largest purely cloud-based predictive analytics software company. APT’s Test & Learn software is revolutionizing the way Global 2000 companies harness their Big Data to accurately measure the profit impact of pricing, marketing, merchandising, operations, and capital initiatives, tailoring investments in these areas to maximize ROI. APT’s client portfolio includes Walmart, Starbucks, Procter & Gamble, Boots, Hilton Hotels, T-Mobile, and over 100 other global leaders. APT has offices in Washington, D.C., San Francisco, London, Taipei, and Tokyo. Visit http://www.predictivetechnologies.com to learn more.

About Glassdoor
Glassdoor is the world’s most transparent career community that is changing the way people find jobs and companies recruit top talent. Founded in 2007, Glassdoor offers members the latest job listings, as well as access to proprietary user-generated content including company-specific salary reports, ratings and reviews, CEO approval ratings, interview questions and reviews, office photos and more. Members also have the ability to see Inside Connections™ at particular companies via their Facebook network. In addition, thousands of employers are using Glassdoor Talent Solutions to support their recruiting and employer branding efforts. Glassdoor, which won the 2013 Webby Award for Best Employment Site, is one of the most popular mobile job apps on iOS and Android platforms. Glassdoor is backed by Benchmark, Sutter Hill Ventures, Battery Ventures, DAG Ventures, Dragoneer Investment Group and Tiger Global. More information about Glassdoor can be found on the Glassdoor Blog, Glassdoor Talent Solutions Blog and by following the company on Twitter, Facebook, Google+ and LinkedIn.


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