Kuhn Associates’ Senior Consultant Delivered Speech to University of Michigan, Identifying Four Corporate Sustainability Trends

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Robert Kuhn, President of New York-Based Sustainability Consulting Firm, Presented Emerging Trends to Ross School of Business and Erb Institute for Global Sustainable Enterprise in Formal Speech Delivered on March 18, 2014

In his third visit to the University of Michigan’s main campus, Robert Kuhn, President of New York-based sustainability consulting firm Kuhn Associates Sustainability Advisors, LLC, told an audience of faculty, staff and students of the Ross School of Business and the Erb Institute for Global Sustainable Enterprise that four distinct and important trends are emerging in corporate sustainability.

Kuhn spoke to the University of Michigan audience on March 18, 2014, about four important current trends in corporate sustainability, which he has identified through his consulting work with clients, collaborators and broad industry network:

  • An increasing focus on “materiality,” stemming in part from a desire to winnow down the vast amount of work that can be done in sustainability to something more manageable
  • Significant work happening in sustainable procurement, spearheaded by standards-setting bodies and the U.S. federal government, all of which are seeking ways to guide purchasing decisions toward environmentally- and socially-responsible solutions
  • The prominent role data has gained in measuring and reporting sustainability-related efforts and achievements, and
  • Slow-but-steady progress towards aligning environmental, social and financial corporate attributes in management, reporting and analytical contexts, which if achieved broadly could lead to transformational achievements in sustainability.

Speaking of his advice to the audience, Kuhn said, “I wanted to give the group a sense that, despite a slow sense of achievement in corporate sustainability, there is real progress being made. Companies doing this work are becoming increasingly sophisticated in their approach and their learning will benefit those companies just getting into this space.”

Professor Owen Wu of the Ross School of Business, sponsor of Kuhn’s formal presentation, stated that “(Kuhn) is not only knowledgeable but also passionate for sustainability. His knowledge enriched students' understanding of the essential elements of sustainability, and his passion inspired students to seek and seize future opportunities in developing sustainable businesses.”

About Kuhn Associates Sustainability Advisors LLC

Kuhn Associates Sustainability Advisors, LLC, is a New York-based consulting firm that helps companies throughout the product supply chain navigate the intersection of business and sustainability. The firm helps create and implement strategies in environmental and social responsibility. The firm’s clients include Fortune 50 corporations and small and medium enterprises, all of which have global footprints. For more information, visit http://www.kuhnassociatesllc.com.

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