Field and Floor FX Appoints Carol Bieler as Assistant Director

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Accomplished color guard designer/instructor with deep experience in organizational management joins staff of national scenic effects firm.

Field and Floor FX today announced that Carol Bieler has been named Assistant Director. A talented color guard instructor with deep experience in drum corps and indoor guard, Bieler will be responsible for assisting with the management of client relationships and production of digital flags, backdrops, scrims and floor tarps. She reports to Field and Floor FX Director Doug Gardner.

Prior to Field and Floor FX, Bieler spent 26 years working in the medical field. She most recently served as an authorization coordinator for Holy Spirit Hospital in Camp Hill, Pa. A native of Erie, Pa., Bieler possesses more than 30 years of experience as a color guard designer and instructor and currently is a color guard director at Red Land High School in Lewisberry, Pa. She is also the current president of the Keystone Indoor Drill Association (KIDA), a competitive, educational, indoor circuit for percussion, color guard, majorettes and dance ensembles in the Commonwealth of Pennsylvania.

“Carol has a terrific track record in organizational management, plus she possesses the perfect background as we continue to expand what we do with our digital flags, backdrops and digital floors,” Gardner said. “She’ll be an important asset as we strategize show concepts with our clients that will give them the look that will set them apart from their competition.”

“I’m happy that Carol has brought her rich expertise in this industry to the Field and Floor FX team,” said Greg Allen, CEO of Graphcom and general manager of Signs by Graphcom. “In such a competitive industry, we’re constantly seeking new ideas and materials that will give performance ensembles, drum corps, color guards and marching bands a visually dynamic appearance that matches the caliber of their performance skills.”

“I first met Doug in 1986 when we performed in a drum corps together,” Bieler said. “Since third grade, I fell in love with the activity. This has been my passion, and it is rewarding to see that passion come full circle with Field and Floor FX.”

Field and Floor FX is a major partner of several nationally renowned color guard organizations, including the Blessed Sacrament Color Guard of Wakefield, Mass. and the Santa Clara Vanguard of Santa Clara, Calif.

About Field and Floor FX
Field and Floor FX is the premier provider of digital flags, digital floors, props, custom uniform fabrics and all things unique to the marching arts. Field and Floor FX maintains relationships with some of the world’s top drum corps, marching bands, indoor color guard, winter guard and percussion ensembles. The award-winning Field and Floor FX team uses state-of-the-art digital printing capabilities to create custom-designed visual products with superior color. Visit, find Field and Floor FX on Facebook at or follow Field and Floor FX on Twitter at @FieldandFloorFX.

About Graphcom
Founded in 1982, Graphcom is a full-service communications and marketing firm located in Gettysburg, Pa. The organization includes a creative agency (Graphcom Creative), a signage division (Signs by Graphcom), a publishing division (Graphcom Publishing), a digital flags and scenic effects division (Field and Floor FX), as well as a full-service commercial printing division with G7 Master Printer certification. Learn more about Graphcom’s services by visiting or call 800-669-1664

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Jennifer Gerlock
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