(PRWEB) April 02, 2014
PinAlerts, a Pinterest marketing tool that alerts people when content from their website is pinned on Pinterest, has announced a contest to help them find a new name. The company recently announced a new name WANP.CO which stood for “We Are Not Pinterest”. Today, it was revealed that the new name was an April Fool's joke.
“On April 1, visitors to our site at http://www.pinalerts.com were redirected to http://www.wanp.co. It looked official with a WANP! & Co. logo and a formal announcement announcing the name change,” said Paul Wilson, cofounder of Pin-Alerts. “It looked, felt, and sounded like we had changed our name. Then the page redirected to another page that explained the joke.”
Now that the joke is over, the company is on a serious search for a new name. They have launched a contest to help and will give away a new Apple iPad Air to the person with the winning submission.
In light of Pinterest’s trademark 85698998, the new name cannot have the word PIN in it. In addition, the new name should reflect the PinAlerts mission and direction that PinAlerts is headed.
“PinAlerts is growing and expanding the services we offer to help businesses market more effectively on Pinterest. Our new name will help us rebrand away from just offering alerts and to better reflect our expanded vision of providing the best Pinterest marketing tools,” said Wilson.
Many Pinterest-based businesses have already changed their names to avoid copyright infringements. Here are some examples:
PinAlerts will soon become one of the companies and tools who changed their names due to Pinterest trademark rules. To submit a name suggestion for PinAlerts' rebrand contest, or for more details, go to http://www.pinalerts.com.