Winners for Fifth Annual TotalBeauty.com Awards Announced

This year, the top beauty site on the web awards 178 products in 89 categories spanning best hair products, best makeup, best skincare and best body care products.

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Santa Monica, California (PRWEB) April 09, 2014

TotalBeauty.com announces the winners of the 2014 TotalBeauty.com Awards, the company's fifth annual event. This is the greatest number of awards in a single year that TotalBeauty.com has ever awarded, since its launch in 2007.

"We had more brands submit new products this season than any awards season before," says Editor-in-Chief Beth Mayall-Traglia. "Since TotalBeauty.com is the place where each month, 6 million women visit before they shop for beauty products, more and more brands are seeking out this award as a stamp of approval and validation that their product is the best in the industry."

After testing and reviewing products over the course of four months, TotalBeauty.com editors selected Editors' Picks in corresponding categories from products released within the past year. For the Readers' Choice division of the TotalBeauty.com Awards, the site's 6 million monthly readers voted in March for their favorite products, tools and technologies for face, makeup, hair and body. Any product currently on the market is eligible for an award in this division.

Winners and honorable mentions in both divisions -- Readers' Choice and Editors' Picks -- comprise the best in mass-market and prestige products across 89 categories, including Standout Drugstore Brand and Standout Prestige Brand. Readers' Choice winners and honorable mentions were selected from among hundreds of top-rated products within the site's comprehensive online database of beauty products. Editors' Picks winners and honorable mentions were selected from a pool of thousands of submissions limited to products released in the last year.

"Beauty product formulations, designs and technologies are becoming more and more innovative," says Mayall-Traglia. "The TotalBeauty.com Awards creates a space for exceptional new brands and new product launches to get the acclaim and exposure they deserve."

To see all 2014 TotalBeauty.com Award winners, visit: http://www.totalbeauty.com/awards2014.

For more information, visit TotalBeauty.com or follow Total Beauty on Facebook (Facebook.com/TotalBeauty), Twitter (@TotalBeauty) and Instagram (@TotalBeautyEditors).

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About Total Beauty
Total Beauty Media Group operates TotalBeauty.com, home of the largest database of independent, unbiased beauty product reviews for women. Founded in 2007, TotalBeauty.com features hundred of thousands of user-generated reviews, spanning more than 55,000 products, including well-known prestige, mass-market, salon and spa products. In addition, the site publishes daily editorial coverage of beauty news and trends.

Total Beauty Media Group's portfolio of digital beauty, health and lifestyle media properties includes: TotalBeauty.com, BeautyRiot.com and ModernMan.com. Total Beauty Media Group is backed by USVP and Wallington Investments and headquartered in Santa Monica, Calif. with offices in New York. For more information about the company, visit TotalBeautyMedia.com.

Press Inquiries:
PR(at)TotalBeauty(dot)com


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  • Tiffanie Petett
    Total Beauty
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