Albany, NY (PRWEB) April 29, 2014
Research and Investment Prospect of China Mobile Health Market, 2014-2018 mainly analyzes China mobile health market in the following aspects: market scale, structure of mobile health operators, operation models, business performance of major mobile medical solution suppliers; meanwhile it makes an analysis and prediction about future mobile health industry, so as to provide decision-making references for investors.
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Huidian Research estimated that the market scale of mobile health in China registered CNY 2.21 billion in 2013, an increase of 18.8% over the previous year; it is projected that the market scale will exceed CNY ten billion, reaching CNY 19.05 billion by the end of 2018.
Data in 2013 show that market scale of mobile conventional services generated CNY 1.36 billion, mobile diagnostic services (only refer to online auxiliary diagnosis) reached CNY 290 million, and treatment services (including hospitalization) achieved CNY 220 million; while the market scale of mobile conventional services will be up to CNY 12.45 billion as of 2018. Because of the technical background of mobile internet, conventional services, diagnostic services and treatment services will occupy the majority of China mobile health market all along.
At present there are more than 2000 types of mobile healthcare apps that mainly can be divided into five categories, namely, e-business apps for pharmaceutical products; apps for meeting professionals’ demand to understand special information and inquire medical reference materials; apps for seeking doctors for treatment; service platform used for booking register and guiding service, as well as consultation and comments; segmented functional products.
As of 2013 Chinese mobile phone users had a very low recognition toward mobile health. 9.7% users understand mobile health, 18.3% users have heard about it but are not familiar with it and 64.8% even have never heard of mobile heath completely. Only 7.2% of Chinese mobile phone users installed mobile healthcare apps in their phones or mobile devices.
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When choosing mobile health apps, Chinese mobile phone users pay close attention to security and quality of medical services, with 45.8% people most concern over security and 25.3% emphasize on quality, in addition they also care about the cost that they have to bear and promptness of service.
A survey on improvements of mobile health that doctors expected in 2013 shows that 44% of respondent doctors hope that mobile health can promote hospitals’ internal communication and 33% want mobile health to reduce administrative time.
The Mobile Healthcare (mHealth) Bible: 2014 - 2020
Mobile network operators also view mHealth as a lucrative opportunity for the monetization of their mobile connectivity services. Given that most operators have established themselves as reputable consumer brands, they are also eyeing on opportunities to offer services beyond simple connectivity. Many operators already offer branded or co-branded end-to-end mHealth solutions to their customer bases. In addition, mHealth offers a multitude to opportunities to the pharmaceutical industry ranging from R&D activities to securing the supply chain and, in the battle against counterfeit drugs. Driven by the thriving ecosystem, SNS Research estimates that the mHealth market will account for nearly $9 Billion in 2014 alone. Despite barriers relating to regulation, patient acceptance and privacy concerns, SNS Research estimates further growth at a CAGR of nearly 40% over the next 6 years. Browse full report with TOC at: http://www.researchmoz.us/the-mobile-healthcare-mhealth-bible-2014-2020-report.html.
Understanding Mexicos Regional Health Markets
A combination of healthy macroeconomic growth prospects and the expansion of the state funded Seguro Popular health insurance scheme mean that Mexico's healthcare market has considerable growth potential. We forecast that healthcare spending will increase from MXN965.46bn (US$73.31bn) in 2012 to MXN1,418.09bn (US$119.17bn) in 2017, representing a CAGR of 8.2% in local currency and 10.2% in dollars. But this forecast conceals regional variations in growth prospects. Factors such as demographics, rural/urban splits, economic prosperity, affiliation to health insurance schemes and medical tourism vary between regions, and help determine where opportunities, and risks, lie in Mexico's regional healthcare market. Browse full report with TOC at: http://www.researchmoz.us/understanding-mexicos-regional-health-markets-report.html.
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