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Former Groupon VP Jayna Cooke Named CEO of EVENTup

Cooke joins as part of the new capitalization of the nationwide online marketplace for venues.

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EVENTup is changing the way people book event spaces, and creating a marketplace that offers the broadest array of spaces and services for consumers, while enabling optimal utilization and monetization of venues for property owners.

Chicago, IL (PRWEB) June 03, 2014

Lightbank co-founder Brad Keywell, Chairman of EVENTup, an online marketplace that helps event planners and consumers find and book unique venues, today announced Jayna Cooke as the company’s new CEO. The announcement is part of a new capitalization of the company, positioning it to further grow its dominant position in the event market.

"I am incredibly excited about the future of EVENTup– the event space is extremely fragmented, and EVENTup provides a great solution for consumers and venues,” said EVENTup’s new CEO Jayna Cooke. “The new capital allows us to dramatically expand our market footprint, and extend our lead in the event industry. Our customers range from corporate retreats and weddings, to bar mitzvahs and photo shoots. With more than 10,000 venues nationwide, EVENTup has the perfect location for every occasion.”

Cooke is distinguished as being one of the most successful sales and business development professionals in technology startups over the past decade. As the Vice President of National Sales at Groupon, Cooke was integral in executing the company’s early sales and partnership strategies. Prior to Groupon, Jayna was the leading sales and business development professional at Echo Global Logistics, a company co-founded by Keywell.

“Jayna’s unique talents in disruptive business models make her an ideal CEO to further accelerate EVENTup’s growth,” said Keywell. “EVENTup is changing the way people book event spaces, and creating a marketplace that offers the broadest array of spaces and services for consumers, while enabling optimal utilization and monetization of venues for property owners.”

EVENTup is a timesaving solution that helps event planners and consumers research and book venues easily. The EVENTup platform allows you to easily find what you are looking for by filtering by neighborhood, price, venue type, and much more, helping consumers book event spaces that fit their specific needs.

On the supply side, EVENTup allows property owners to list previously under-utilized and under-monetized assets so they can generate additional revenue. EVENTup has venues located in every major metropolitan city across the United States.

Some of the outstanding EVENTup venues include the house from the hit TV show “Entourage,” Marilyn Monroe's former Los Angeles home, the famous “Copacabana” in NYC, the home from ‘The Wedding Planner,” the Frank Lloyd Wright Jr. Mansion seen in Martin Scorsese’s “The Aviator,” and many more.

For more information about booking a location, listing a venue or about EVENTup, visit http://www.eventup.com.


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