Canton, Ohio (PRWEB) June 11, 2014
As the popularity of contract staffing continues to grow, more recruiters are trying to figure out how to take advantage of the trend. The latest edition of Top Echelon Contracting, Inc.’s quarterly newsletter, Contracting Corner, tells them how to do just that.
“There are a record number of contractors working right now, and contract staffing has achieved the highest market share ever,” Top Echelon Contracting (TEC) President Debbie Fledderjohann said. “When you also consider that 80% of contract placements come from a recruiter’s existing direct hire clients, the business is there for the taking. Recruiters can get contract job orders by simply asking their clients. For recruiters looking to take their contract staffing business to another level, we share a number of marketing techniques in this newsletter.”
The issue focuses on “How to Get Contract Job Orders: Marketing Tips to Help Recruiters Take Advantage of the Hot Contract Staffing Trend.” Those tips include using existing marketing vehicles to promote contract staffing services, creating website pages dedicated to contract staffing, and utilizing social media. It also discusses the marketing tools TEC provides for recruiters who use their contract staffing back-office services, including customized marketing documents to send to clients and candidates and a contract staffing video “plugin” that can be added to a recruiter’s website to help promote the service. These tools are available on their website in the Marketing Center.
“Our goal is to help recruiters make contract placements, and our Marketing Center is a good example of that,” Fledderjohann said. “We also have a Recruiter Training Center to further help recruiters establish and grow their contract staffing business.”
The newsletter’s Frequently Asked Questions (FAQ) section provides guidance on how to conduct successful contract staffing cold calls, including specific questions recruiters can ask clients to help them identify their need for contractors. In addition, the newsletter discusses how recruiters can get a promo code for discounted registration for the NAPS 2014 Conference in September.
The Contracting Corner, which has been in circulation since 2006, provides independent recruiters with the news, tips, and advice they need to establish and grow their contact staffing services. The hard copy version of the newsletter is sent to over 12,000 independent recruiters. You can read the latest issue, along with past editions, at http://www.topecheloncontracting.com/contract-staffing/newsletter/.
About Top Echelon Contracting: Established in 1992, Top Echelon Contracting, Inc., (TEC) helps recruiters make contract placements by becoming the legal Employer of Record for their contractors. As such, TEC handles all the legal, financial, and legal tasks associated with contract placements, including contracts with clients and candidates, background checks, timesheet collection and tracking, payroll processing and funding, unemployment, Workers’ Compensation, benefits administration (including offering ACA-compliant healthcare insurance to contractors), employee paperwork, and more. TEC, based in Canton, Ohio, specializes in technical, professional, and healthcare placements and does business in 49 states.