Phoenix, AZ (PRWEB) June 12, 2014
The UltraStar Multi-tainment Center at Ak-Chin Circle engaged Phoenix Marketing Associates (PMA) to develop an advertising, public relations and promotional strategy to create excitement around Booboo Stewart’s latest role as “Warpath” in the blockbuster hit, “X-Men: Days of Future Past”.
The multi-media campaign consisted of developing collateral to promote the appearance, online and print based media, securing articles through local papers, and multiple television appearances. PMA also directed a contest that drew hundreds of entries from around Arizona and the West Coast for a chance to watch the new X-Men: Days of Future Past movie with actor Booboo Stewart in a Star Class Luxury Theater at the Multi-tainment Center in Maricopa.
Adam Saks, VP of Operations for the UltraStar Multi-tainment Center commented, “This event was a great example of the collaborative efforts between The UltraStar Multi-tainment Center and Phoenix Marketing Associates where we aimed at creating a new and exciting entertainment experience for the Phoenix Valley.”
The result: PMA devised a campaign strategy to create excitement and interest for all ages that led to introducing new customers to the center.
Named one of Phoenix’s Top Marketing Firms by the Phoenix Business Journal, PMA will continue to service the public relations and marketing needs for the UltraStar Multi-tainment center in 2014 and looks forward to planning and executing several future events.
PMA has recently completed consulting assignments for a broad range of clients including Gannet Company, The American Academy of Pediatrics, ICG Consulting and DB Schenker USA.
About Phoenix Marketing Associates:
Phoenix Marketing Associates works with small to medium sized businesses across North America to provide targeted and results driven marketing solutions on a contract basis within any budget. Their consultative approach allows for a thorough needs analysis which translates into an effective marketing and PR strategy that saves their clients time and money while providing maximum exposure.
By assigning a team of qualified professionals to each individual situation and utilizing the most current communication and online demand generation technologies, Phoenix Marketing Associates enables businesses to achieve Fortune 500 results on an entrepreneurial budget. For additional information, please visit http://www.PhoenixMarketingAssociates.com.
Phoenix Marketing Associates