K’NEX® Brands Releases First Line of Plants vs. Zombies™ Building Sets

Officially Licensed Building Toys by K’NEX Allow Kids to Build & Play in the Plants vs. Zombies™ World

Hatfield, PA (PRWEB) June 18, 2014

Plants vs. Zombies™ fans can now build and play with characters from their favorite game with new licensed building toys by K’NEX®. PopCap Games, Inc., a division of Electronic Arts, and the creator of the popular gaming franchise, and K’NEX, the only U.S. construction toy company focused on Building Worlds Kids Love®, are pleased to introduce the first line of officially licensed building sets inspired by the Plants vs. Zombies games.

The relationship combines the award-winning K’NEX building system with your favorite Plants vs. Zombies characters, bringing them from the digital screen to the construction aisle for the first time. With the first game in the series winning over 30 Game of the Year awards, Plants vs. Zombies is a global brand that is popular across the U.S., Europe and Asia, and appeals to male and female audiences ages 4 through 104.

“Plants vs. Zombies Building Sets from K’NEX bring these exciting characters to life in a new way,” said Michael Araten, President and CEO of K’NEX Brands. “Children of all ages now have the opportunity to build the Plants vs. Zombies neighborhood they love right in their own homes. Just like in the game, the builder can meet, greet and defeat legions of fun-dead zombies with a powerful army of plants! I can’t wait to see how fans will take their digital game skills and use them in the real world!”

Plants vs. Zombies: Mystery Figure Bags, Series 1
With the new Plants vs. Zombies Mystery Figure Bags, kids can collect their favorite characters from the popular game. Each bag contains one mystery figure. Series 1 includes Basic Zombie, Mummy Zombie, Cowboy Zombie, Future Conehead Zombie (from the soon-to-be-released Far Future level of PvZ 2), Peashooter, Bloomerang, Bonk Choy and Sunflower. Who will you get? Ages 5+. SRP $3.99. Available now.

Plants vs. Zombies: Pirate Ship Building Set
Save your brains and defeat the zombies on the Pirate Ship Building Set from K’NEX. Based on a level from the popular PvZ 2, this awesome set includes a Pirate Zombie figure, Snapdragon figure, and enough K’NEX parts to build a small Pirate Ship. Flick the fireball out of Snapdragon’s mouth to defeat Pirate Zombie! Set also includes easy to follow building instructions. Ages 5+. SRP $11.99. Available now.

Plants vs. Zombies: Wall-nut Bowling Building Set
Defeat the zombies, save your brains…go Wall-nut Bowling! This building set based upon elements from the popular PvZ mini game includes a Basic Zombie figure, Wall-nut figure, and enough K’NEX parts to build a ramp and bowling pins. Roll the Wall-nut down the ramp to knock over the Basic Zombie! Easy to follow building instructions included. Ages 5+. SRP $11.99. Available now.

Plants vs. Zombies: Cone Mech Building Set
Defeat the zombies with a buildable, motorized Cone Mech that walks from the soon-to-be released Far Future level of the Plants vs. Zombies 2 game. Set includes a buildable Future Zombie figure, plus battery-powered motor. Full color building instructions also included. Ages 7+. SRP $16.99. Batteries not included. Available now.

Plants vs. Zombies: Football Mech Building Set
Defeat the zombies with motorized Mechs from the new Far Future level! This set includes a Future Zombie figure, plus a buildable Football Mech that walks with motorized action, just like in the Plants vs. Zombies 2 version of the game. Set also features a battery-powered motor, and easy to follow building instructions. Ages 7+. SRP $16.99. Batteries not included. Available now.

Plants vs. Zombies: Wild West Skirmish Building Set
With the Wild West Skirmish Building Set from K’NEX kids will be transported to the ol’ west to defeat the zombies! This building set, themed after the third level in the popular PvZ 2, includes 2 Cowboy Zombie figures, 1 Prospector Zombie figure and 1 Peashooter, plus plenty of K’NEX parts to build an area of the Wild West level from Plants vs. Zombies 2. Slide the Peashooter back and forth along the track for target practice, or defeat the zombies easily using the Peashooter’s shooting action. 7 peas are included with a buildable ammo stand. Easy to follow building instructions included. Ages 5+. SRP $29.99. Available now.

Plants vs. Zombies: Jetpack Zombie Attack Building Set
Zoom to the Far Future with the Jetpack Zombie Attack Building Set from K’NEX. This incredible building set includes 1 Future Zombie figure, 1 Future Conehead Zombie figure, 1 JetPack Zombie Figure and 1 Laserbean figure, plus enough K’NEX parts to build an area of the Far Future level from Plants vs. Zombies 2! Hit JetPack Zombie and knock him out of the air. Defeat the zombies with Laserbean’s finger-flick action to launch Laserbean’s eyes. Easy to follow building instructions included. Ages 5+. SRP $29.99. Available now.

Plants vs. Zombies: Pirate Seas Plank Walk Building Set
Make the zombies walk the plank while sailing the seven seas in the Pirate Seas Plank Walk Building Set from K’NEX. This buildable replica of the Pirate Seas level in Plants vs. Zombies 2 includes the special battery-powered rumble grid. Build the ship’s deck, turn on the motor and watch the zombies move towards the plants, just like they do in the game! Set also includes 1 Pirate Zombie figure, 1 Pirate Conehead Zombie figure, and 1 Pirate Captain Zombie Figure. Battle the zombies with the 2 included plants: shoot coconut ammo from the Coconut Cannon or launch cabbage with the Cabbage-pult. Also includes easy to follow building instructions. Ages 7+. SRP $49.99. Batteries not included. Available now.

About K’NEX Brands
Founded in 1992, K’NEX Brands, the world’s most innovative construction toy company, was established to make and sell what has become one of the world’s leading integrated construction systems for children, and is America’s STEM building solution. Winner of over 250 international awards and recognitions, K’NEX, America’s Building Toy® company, is focused on Building Worlds Kids Love® and encourages youngsters to “imagine, build and play.” From the living room to the classroom, K’NEX has building toys specially designed for every age group and skill level. The K’NEX family of brands includes K’NEX Building Sets, K’NEX Thrill Rides, K’NEX Education™, Lincoln Logs®, Tinkertoy®, NASCAR®, Angry Birds™, Mario Kart Wii™, Mario Kart 7™, Super Mario™, PacMan™, Titanfall™, Family Guy™, Plants vs. Zombies™, and more. Since 1992, The Rodon Group, a subsidiary of K'NEX Brands, L.P., has manufactured over 31 billion parts for the K'NEX building toy system. Join us as we help build the leaders of tomorrow. For more information, please visit http://www.knex.com or http://www.rodongroup.com.

About PopCap
PopCap Games is the leading global developer, publisher and operator of casual video games: fun, easy-to-learn, captivating games that appeal to all ages across PC, mobile, social and other platforms. Based in Seattle, Washington, PopCap was founded in 2000, was acquired by Electronic Arts in 2011, and has a worldwide staff of more than 400 people in Seattle, San Francisco, and Shanghai.

PopCap and Plants vs. Zombies are trademarks of Electronic Arts Inc.

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