ResponseTek’s Record Growth Attracts Seasoned Marketing Executive

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ResponseTek Expands Management Team to Fuel Continued International Expansion

ResponseTek, the global leader in Customer Experience Management (CEM) software, today announced the expansion of the company's management team with the addition of Peter Oxley as Vice President, Marketing. Oxley will lead the global marketing strategy and sits on the company’s executive team. Fueled by triple digit growth and high demand for its Customer Experience Management software, ResponseTek has clients in over 40 countries and offices on 4 continents.

"Our company continues to grow at a record pace as a result of client traction around the globe," said Syed Hasan, CEO of ResponseTek. "The addition of Peter to our leadership team will help to accelerate our growth in the CEM category. His expertise in marketing and background in customer loyalty will further broaden ResponseTek’s ability to help our clients unlock additional value from listening to the voice of their customers.”

Oxley started his career with Bain & Company, a global management consulting firm, and worked on international consulting engagements in Canada, United States, Australia and Hong Kong and discovered his passion for best practices in customer retention and loyalty marketing. More recently, Oxley served as CEO of RewardStream, an award-winning loyalty & referral marketing platform deployed in over 39 countries by some of the world’s most trusted brands. Peter holds a degree in Economics from University of Western Ontario and an Honours Business Administration (HBA) degree from the Richard Ivey School of Business.

"I'm thrilled to join ResponseTek during this rapid global growth phase," said Oxley. "Every element of our business, including our client-base, employees and revenue, is expanding exponentially. I believe that my experience in building teams and processes required to sustain rapid growth will benefit ResponseTek as we address current and future market opportunities."

Customer experience improvement programs built on ResponseTek’s Listening Platform demonstrate double-digit improvements in customer satisfaction, sustained reduction in customer churn and material increases in customer conversion and sales.

About ResponseTek

ResponseTek is the leader in enterprise customer experience management software solutions. World market leaders in finance, telecommunications and retail – including 14 of the world’s top telcos, and Bloomberg’s top ranked bank – trust ResponseTek to drive millions of customer interactions every week. The ResponseTek Listening Platform™ eliminates silos of information by integrating customer experience data and reporting throughout the entire organisation to improve customer satisfaction. Founded in 1999, ResponseTek is headquartered in Vancouver, Canada and operates in over 30 countries throughout North America, Europe and Asia. Additional information is available at:

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