Magdeburger Volksstimme chooses NEWSCYCLE Solutions to serve growing audience

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Volksstimme to deploy digital system in Newscycle’s cloud platform to streamline content management operations

NEWSCYCLE Solutions has signed a long-term agreement with Magdeburger Volksstimme (Volksstimme) the largest regional daily newspaper published in the northern part of Sachsen-Anhalt, Germany, to install Newscycle Digital, its cloud-hosted Web content management platform.

Volksstimme, owned by Magdeburger Verlags und Druckhaus GmbH, selected Newscycle Digital to create and deliver high volumes of content for the digital version of the newspaper, http://www.volksstimme.de. The new system is a strategic move for Volksstimme, meeting business goals to become a more efficient company with superior workflows and operational processes. The cloud environment keeps Volksstimme on the most current version of the software through Newscycle’s automatic upgrades.

Volksstimme publishes a daily newspaper with 18 local editions. It will use the new digital system with the existing Newscycle Content platform to create, manage and publish print and digital content across multiple channels—including smartphones and tablets—from a centralized database.

“We selected Newscycle Digital because we have a lot of multimedia content to publish, and need to reach our audience on a variety of platforms and devices,” said Marco Fehrecke, managing director, Mediengruppe Magdeburg. “We needed an integrated and flexible content management system. Having our new digital system in the cloud is an intelligent way to do business and help to create a more financially stable future for Volksstimme.”

“This contract extends the long business partnership we have with Volksstimme,” said Patric Breuer, regional business manager, Newscycle. “Adding Newscycle Digital in our cloud environment will help secure a more cost effective future—immediately saving money and streamlining workflows.”

About Newscycle Solutions
Newscycle Solutions, which was formed by the combination of DTI, SAXOTECH, Atex AdBase and MediaSpan, delivers the most complete range of software solutions for the global news media industry, including news content management, advertising, circulation, audience, and analytics. Newscycle Solutions is a trusted technology partner serving more than 750 media companies with 8,000 properties across more than 30 countries on 6 continents. The company is headquartered in Bloomington, MN and has U.S. offices in Florida, Michigan and Utah; with international offices in Canada, Denmark, Germany, Norway, Sweden, and the United Kingdom. For more information, go to: http://www.newscyclesolutions.com.

Media Contacts:
Lisa Speth
NEWSCYCLE Solutions
Marketing Communications Manager
lisa.speth(AT)newscyclesolutions.com
+1(801) 853-5068

Birgit Ankjaer
NEWSCYCLE Solutions
Marketing Manager, EMEA
birgit.ankjaer(AT)newscyclesolutions.com
+45 4038 9914

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