Angela Holloway Joins Applied Marketing Science

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Seasoned market researcher expands company's data collection capabilities

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“We are all pleased to welcome Angela to our firm. Her background and experience greatly enhances AMS’s ability to collect critical data and reach hard-to-recruit audiences for our clients’ research needs.” said AMS President Robert L. Klein.

Applied Marketing Science, Inc. (AMS), a leading-edge market research and consulting firm, is pleased to announce that Angela Holloway has joined the firm as a Manager of Field Operations, working in both the Insights for Innovation and Litigation Support practices. With experience recruiting in qualitative and quantitative research, Angela will be responsible for all aspect of data collection for primary research projects.

Angela’s experience covers both qualitative and quantitative research projects. Prior to joining AMS, Angela was a senior insight executive at Kadence International, where she coordinated fieldwork, conducted focus groups, executed statistical analysis of data and wrote reports. Angela also trained and mentored other research professionals at Kadence International. Additionally, she serves as the treasurer on the New England Market Research Association.

“We are all pleased to welcome Angela to our firm. Her background and experience greatly enhances AMS’s ability to collect critical data and reach hard-to-recruit audiences for our clients’ research needs.” said AMS President Robert L. Klein.

Angela holds a B.S. from the Isenberg School of Management at the University of Massachusetts where she majored in business administration, with a concentration in marketing and was in the honors program.

About Applied Marketing Science
Applied Marketing Science (AMS) provides market research and consulting to improve product and service innovation and deliver expert witness testimony in business litigation. Established in 1989 with roots in the MIT Sloan School of Management, AMS offers an array of services to meet client needs and specializes in developing customized solutions for each situation. For more information, please visit http://www.ams-inc.com.

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Holly Senykoff
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