Weholi Selects INTUITION for Brand Marketing

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Weholi Selects INTUITION for Brand Marketing

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We are delighted to be working with The Perspective group, personally I have known these guys for many years and professionally I have seen how they have grown their brand into the market leader it is today.

Swiss-based company weholi has selected Perspective Group, the leading independent PR & Media Company globally for the vacation ownership industry, to assist with global visibility strategies using its INTUITION Brand Marketing service.

Developed by Zurich-based owners Thorsten Wieting & Nicole Wieting-Kälin, weholi provides an innovative global marketplace for the vacation ownership industry. The easy-to-use online marketplace allows members to rent, exchange and sell all forms of vacation ownership, such as freehold vacation properties, fractional, timeshare, points, serviced apartments and more.

The marketplace provides an outlet for vacation owners to transact with other travelers, and weholi’s approach opens up available accommodation for sale or rent to a wider non-owner audience. This provides more flexibility to current vacation owners and delivers new customers to timeshare resorts and other vacation properties within the system.

The INTUITION Brand Marketing service will initially generate awareness of the online marketplace throughout the trade segment of the vacation ownership industry, educating prospective strategic partners and owners of bulk accommodation on the benefits of working with weholi, and the B2B services they provide. An initial press release with more details can be viewed here.

“We are delighted to be working with The Perspective group; personally I have known these guys for many years and professionally I have seen how they have grown their brand into the market leader it is today. At weholi we believe that an association with such a prestigious group can only benefit the development of our company,” says Kevin Wash, Vice-President of Sales and Marketing for weholi.

INTUITION is a powerfully unique collection of services, which can be utilized independently or combined to create a comprehensive brand marketing strategy. The fluid nature of these services has enabled the INTUITION team to customize their offerings to fit any scenario, from working with existing teams within an organization to fulfill just specific areas of expertise, through to comprehensive strategies that involve many different services that usually are not available from a single company.

“We are excited to be working with weholi. Our content creation and distribution methods quickly produce high visibility for new companies, products or services giving them a fast start in educating their target audience on what they have to offer,” says Paul Mattimoe, President & CEO, Perspective Group, “Being involved from the beginning also gives us a deep understanding and connection to a company as we continue to add services when needed, and we look forward to a long relationship with Kevin and his team.”

Some of the key services offered by INTUITION are:
Fully customizable social media monitoring, online reputation management, competitive analysis, keyword tracking, PR and content syndication, customer communication services, guest feedback, social media marketing, ad campaign management, and online lead generation. Perspective Group also recently became a TripAdvisor Official Partner, enabling them to provide extensive review collection support and data where applicable.

INTUITION currently tracks and analyzes more than 800,000 brand mentions per month for its clients, which include resort developers, exchange companies, marketing companies, design companies, software companies, management companies, associations, travel clubs, rental companies and more

For more information on weholi, visit http://weholi.ch

For more details on services provided by INTUITION Brand Marketing, visit http://www.intuitionbyperspective.com

About weholi:
weholi is an easy-to-use online marketplace for renting, exchanging and selling all forms of vacation ownerships worldwide. The platform allows potential members and guests to seamlessly research, compare, and utilize vacation ownership properties, whilst owners will benefit from the opportunity to market to holiday makers with or without vacation ownership interests.

weholi is a proud affiliate / member of The Association for Timeshare Owners Committees (TATOC), the American Resort Development Association (ARDA), the National Timeshare Owners Association (NTOA) and the Vacation Ownership Association of South Africa (VOASA).

About INTUITION
Operated by Perspective Group, the leading independent PR & Media company globally for the timeshare industry, INTUTION Brand Marketing provides a compelling combination of traditional PR, print advertising, online marketing and social engagement tools that assist companies with overall brand visibility, online credibility, customer communication, online lead generation and in-depth strategic marketing analysis. For more information, visit http://www.intuitionbyperspective.com

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Keisha Hayden
Perspective Magazine - for the Timeshare and Fractional Ownership Industry
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