Music Choice Launches New Video on Demand Series with Hyundai

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Pioneers Kicks off with Estelle & Macklemore

Estelle at Music Choice

Music Choice will align Hyundai with some of today’s most imaginative, innovative artists through their new original series on Music Choice on Demand entitled: Pioneers. Launching Monday, October 27 nationally on VOD, Pioneers brings remarkable artists into focus, helping viewers get to know creative visionaries across a variety of musical genres. Music Choice is the #1 Free On Demand Network with 1.1 billion annual views. It is available nationally in over 54 million households.

The mini-series will focus on artists who will candidly discuss their creative process, influences, musical inspirations, and how they hope to inspire future generations.

In addition to the launch of Pioneers, Hyundai recently renewed their deal for Season Two (premiere date TBD) of the show in the 2014/15 upfront.

Pioneers Air Date Schedule:

  • Monday, October 27 – Pioneers: Estelle
  • Monday, October 27 – Pioneers: Macklemore

Video On Demand Directional: Music Choice On Demand>Originals>Pioneers

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle limited warranty, Hyundai’s 10-year/100,000-mile powertrain limited warranty and five years of complimentary Roadside Assistance. Hyundai Blue Link Connected Care provides owners of Hyundai models equipped with the Blue Link telematics system with proactive safety and car care services complimentary for one year with enrollment. These services include Automatic Collision Notification, Enhanced Roadside Assistance, Vehicle Diagnostic Alert, Monthly Vehicle Health Report and in-vehicle service scheduling.

About Music Choice:
Music Choice, the multi-platform video and music network, delivers its music programming to millions of consumers nationwide through their televisions, online and mobile devices. Music Choice programs dozens of uninterrupted music channels; produces originals that feature today’s hottest established and emerging artists; offers thousands of music videos; and launched Music Choice Play, the music video, lifestyle and entertainment network for Millennials. For additional information log on to | Twitter: @MusicChoice | Facebook:

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Josefa Paganuzzi
Music Choice
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