Nicosia , Cyprus (PRWEB) December 21, 2014
To start with, easy2gift.com is an online gifts shop which has a special collection of items picked carefully to warm the hearts of a customer’s friend, their child, a spouse and even their parents. Most of those who shop here on frequent basis prefer the platform for its simplicity and user friendliness. In fact, the shop sells items which can be obtained from other sources but its easy navigation methods and intuitive design makes it irresistible to the customer who is looking to buy gifts.
Recently, http://www.easy2gift.com added yet another feature to complement its intuitive design. On the left side of the website is a widget from which a customer can easily access the online shop’s category of gifts. By clicking on any category, a new page with illustrations of the gifts in picture form opens up from where a customer can select something and begin the checkout process. However, most customers will want to read the description of an item before buying it. Most online shops put a link below their pictures from where the product descriptions can be viewed.
Initially, easy2gift.com used the same technique until lately when they did a tweak to juice up things for their frequenters and especially now with the festive season approaching fast. Currently, a description which is beautifully highlighted in an espresso background shows up each time the mouse pointer is placed on an item. This way, a customer can quickly scan through details about a product without necessarily having to scroll down or wait for their browser to open up a new page which contains the product description. Dwelling on the inconveniences people face when reading product descriptions on online gift shops, it is widely agreed that it ruins a customer’s experience if they have to use their browser’s navigation buttons and return to the website’s main page to try another gift if one they have read a description about does not intrigue them.
Easy2gift.com’s new navigational feature allows its customers to open up a category, pace through the products in their minds and then read descriptions of those which interest them without having to click on links. And one more thing: the descriptions a customer gets when they point at a product are not incomplete, they contain everything gift-hunting customers would like to know and even have a full stop to mark the end.