Brentwood Search Adds New Consulting Service for Clients in the Increasingly Competitive Southern California New Media and Technology Markets

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With more venture capital groups looking to invest in Southern California's rapid growth new media and technology enterprises, Brentwood Search developed a new client oriented consulting service to assess and recruit candidates with the multiple skill sets that are needed for this expanding market.

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"As more new media and technology startups find Los Angeles the land of opportunity where financing is more accessible, there is increased competition for the most talented employment candidates," said Brentwood Search Managing Partner, Marcia Basichis.

According to a recent article on the Internet site, CB Insights, Venture Capital groups increasingly see Los Angeles as the new hotbed for investing in innovative technology. In light of this expanding technology ecosystem, Brentwood Search, the El Segundo, California based retained executive search firm, in addition to its recruiting practice is offering a new client oriented consulting service to assess the most talented candidates in a very competitive job market.

“There is a lot of movement from the Silicon Valley and the Bay Area to Southern California,” said Brentwood Search founding partner, Marcia Basichis. As more startup and established businesses find Los Angeles the land of opportunity where financing is more accessible, this robust economy increases competition for the most talented employment candidates.

Basichis pointed out that she has a unique background in conventional entertainment as well as new media and technology. She noted as the head of Brentwood Search she helped Fortune 500 companies, private equity, and venture capital groups, staff some of their more senior executives.

“I was the head of development for Spelling Productions,” said Basichis. “Among other things, I helped put the original Beverly Hills 90210, Melrose Place, and Spelling Syndication on the air. I was an associate producer on the Emmy Award winning, And the Band Played On."    

“I was there when the business changed, and I changed with it,” said Basichis. “As a retained executive search firm, to recruit the best candidates you have to understand the multiple disciplines of entertainment, media, and technology, you have to know the businesses themselves. You have to know finance and how venture capital functions and the importance of staffing just the right marketing and strategy personnel.”

Basichis explained that more money is being invested in Los Angeles, in startups than ever before. She noted that the more talented candidates, the ones who understand the multiple disciplines, such as entertainment and technology, are in high demand.

“Top candidates are receiving multiple offers,” said Basichis. “To find the right talent who will possess the rights skills for our clients, as a headhunter it is vital to look far and wide. At Brentwood Search, we recruit nationally. We recruit from all over the country. The new technology is a wide open industry. It can include entertainment, mobile applications, fashion, and finance.

“Most startups will have modest staffs,” said Basichis. “When you have small teams every new employee will have a profound effect on the team culture and norms. Finding the right fit can make all the difference between success and failure. That’s what we do at Brentwood Search. We find the right fit.”

About: Brentwood Search is an El Segundo based retained recruiting services firm specializing in private equity, venture capital, finance, entertainment, and the digital media and energy sectors. Its clients include Fortune 500 companies as well as middle market and startup entities through California and nationally. For more information, go to http://www.BrentwoodSearch.com

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