In Our World, PlanetShoes’ Video Series, Highlights Icebug Boots

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PlanetShoes’ video series features Icebug and the reasons why their boot-fanatic employees love these technical, high-performance winter shoes.

“Icebug has truly perfected the art of creating boots that you can wear in the toughest, slickest of terrain without slipping,” said Phil Meynard, President of Planet, Inc.

PlanetShoes has released yet another fun, informative video as a part of their video series, In Our World. This video features Art Director Josh Lafayette as he describes how the amazing quality of Icebug boots helped him transition from living in Alabama to conquering his first New England winter. When he came up to Boston, ice was a totally new concept to him. He learned quickly that Icebug boots—with their advanced BUGrip technology—were the only boots he could wear to completely stop him from slipping in the icy terrain. The boots are seen in action during the video, proving Josh’s love for these awesome winter wonders.

“Icebug has truly perfected the art of creating boots that you can wear in the toughest, slickest of terrain without slipping,” said Phil Meynard, President of Planet, Inc. “Their BUGrips really, truly work, as Josh shows us… you can see how wonderfully these boots stop slippage as Josh even jumps on the ice!”

PlanetShoes is carrying a wide variety of men’s and men’s Icebug boots, including a variety of high-performance boots and athletic shoes.

About the In Our World Video Series
Each week, PlanetShoes releases a video highlighting a particularly special brand that the retailer carries on their site. The videos feature PlanetShoes employees discussing what makes each individual brand so special. With over 200 brands, PlanetShoes is known for carrying incredibly distinctive, hard-to-find shoes backed by interesting stories.

About PlanetShoes
PlanetShoes.com is a lifestyle retailer committed to carrying a large assortment of distinctive, hard-to-find shoes, boots, bags and accessories that blend style, comfort and value. Going beyond the traditional shopping experience to help visitors explore and discover brands that matter, PlanetShoes translates the experience of boutique shopping to the online realm. From vegan to eco, trends to health and wellness, Made in Europe to Made in the USA, PlanetShoes has wide selection of products from over 200 brands for each and every lifestyle. For more information, please visit http://www.planetshoes.com.

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Katie Doyle
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