Burlingame, CA and Las Vegas, NV (PRWEB) March 20, 2014
PLAYSTUDIOS announced today that it would again help to raise awareness and funds for ONE DROP USA. This innovative nonprofit develops infrastructure projects in areas that lack reliable access to clean, safe water. By improving the availability of this life-giving resource, ONE DROP helps to alleviate global poverty, and bring security and dignity to the communities in which it works.
By reaching out to the millions of myVEGAS players and Facebook fans, PLAYSTUDIOS is helping to raise awareness and funds for ONE DROP USA. myVEGAS players now have the chance to use their in-game Loyalty Points to redeem tickets to the show One Night for ONE DROP, or to make a direct donation to the organization. Additionally, PLAYSTUDIOS will donate a portion of this week’s myVEGAS chip sales to ONE DROP.
“Everyone knows that Cirque du Soleil is a wildly creative organization, and we’ve been very fortunate to have them as a partner,” said Andrew Pascal, founder, president and chief executive officer of PLAYSTUDIOS. “But they’re also wonderful world citizens. Their ONE DROP organization and the One Night for ONE DROP benefit performance carries Cirque’s creative energy into the philanthropic realm. We salute this inspiring effort and are again lending our voice to this important cause.”
In celebration of World Water Day on March 22, Cirque du Soleil will present One Night for ONE DROP. This original production will feature more than 230 Cirque du Soleil artists and guest performers. myVEGAS players can redeem regular and VIP tickets to the event using their Loyalty Points.
PLAYSTUDIOS is a developer of engaging casual games for mobile and social platforms. Founded by a team of experienced gaming and technology entrepreneurs, PLAYSTUDIO’s first free-to-play application, myVEGAS, combines the best elements of popular social games with established gambling mechanics. Players enjoy an ever-growing collection of slot and table games and the opportunity to earn an unprecedented selection of valuable, real-world rewards from leading hospitality, entertainment, and leisure brands. Current myVEGAS reward partners include MGM Resorts International, Wolfgang Puck, Cirque du Soleil, House of Blues, Sugar Factory, and the Las Vegas Monorail. For more information, visit the company’s website at http://www.myVEGAS.com.
About Cirque du Soleil
From a group of 20 street performers at its beginnings in 1984, Cirque du Soleil is a major Québec-based organization providing high-quality artistic entertainment. The company has 5,000 employees, including more than 1,300 artists from more than 50 different countries. Cirque du Soleil has brought wonder and delight to more than 100 million spectators in more than 300 cities in over forty countries on six continents. For more information about Cirque du Soleil, visit http://www.cirquedusoleil.com.
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Kate Pietrelli for PLAYSTUDIOS