Early Winter Storms Increase Interest in Saunas and Heat Bathing, Finds Finnleo

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Early strong winter storms across the country have increased interest in saunas and heat bathing products to help combat the cold temperatures.

View of Finnleo Sauna from Amerec Steam Room

View of Finnleo Sauna from Amerec Steam Room

Mark Raisanen - "...After spending time in the cold, wheter for recreation with family or clearing a driveway of snow, time in the sauna is peaceful and restorative."

As winter storms hit across the country, many people are reminded of the storms last winter, and interest in traditional and infrared saunas and steam showers has increased, as people seek the health benefits and an escape from the cold. Last year, numerous real estate articles for new listings included "sauna" in the headline as the desire for the amenity became a prime selling feature in the brutal cold. This year, Finnleo has noticed an increase in sauna and heat bathing interest as another cold winter is anticipated based on early weather.

Though saunas have long been a staple of health clubs, spas, and hotels, home improvement shows,like Bath Crashers on HGTV, have increased the awareness of the availability of saunas and steam showers for the home. Similarly, health and wellness related shows, like Dr. Oz, have shown the health benefits of heat bathing and how quickly infrared saunas can be installed in most homes. This increased exposure of how easy it is to install a home sauna has led more homeowners to requesting information and to installing sauna or steam in their homes, especially after the first storm of winter.

Mark Raisanen, national sales manager for Finnleo, stated, "It is exciting to see how many people are discovering a love for sauna and bringing that love home. After spending time in the cold, whether for recreation with family or clearing a driveway of snow, time in the sauna is peaceful and restorative."

To learn more about home saunas, contact a Finnleo dealer or visit http://www.finnleo.com or call 800-346-6536.

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Craig Lahti
TYLOHELO, Inc.
320-286-3318
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Mark Raisanen
Finnleo
800-346-6536 305
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