ATLANTA, GA (PRWEB) January 19, 2015
CBT Automotive Network announced its 2nd annual “Road to NADA Bus Tour.” CBT News, along with sponsor Cars.com, kicks off the tour today in San Diego.
The CBT News team and Cars.com ambassador will travel north to San Francisco, where they’ll cover the 98th Annual National Automobile Dealer Association’s Convention and Expo.
The tour includes stops at three franchised dealerships along the way, where they’ll take the pulse of the retail automotive industry and broadcast their daily newscast on location.
“We are excited that Cars.com is partnering with us on our 2nd Annual Road to NADA Bus Tour,” said Jim Fitzpatrick, founder and CEO of CBT Automotive Network. “The NADA convention is the biggest event of the year for dealers. Based on last year’s success of the tour, we decided to make it a yearly event.”
CBT News co-anchors Bridget Everett, Russell Brown and Danielle Banks will be conducting interviews at the scheduled dealership stops. “We’re really looking forward to discussing industry trends and best practices with some of California’s most successful dealerships,” said Bridget Everett, co-anchor and COO of CBT Automotive Network, “and the Cars.com team will bring in-depth insight to our coverage.” The CBT News anchors, along with the CBT production team, will roll into San Francisco on Jan. 21.
About CBT Automotive Network
CBT Automotive Network/Car Biz Today is an online news source dedicated to providing the retail automotive industry with news, information, trends, sales and management training and industry event coverage through various forms of multi-media journalism. The online news source has more than 100,000 subscribers made up of new car dealers and their personnel. CBT Automotive Network is headquartered in Atlanta, Ga.
Launched in 1998, Cars.com is a leading independent research site for car shoppers with approximately 30 million visits per month. The Chicago-based company provides shoppers with credible and easy-to-understand information from consumers and experts. Leveraging its growing audience, Cars.com informs digital marketing strategies through consumer insights and innovative products, helping automotive dealers and manufacturers more effectively reach in-market car shoppers. Cars.com is owned by Gannett Co., Inc. For more information, visit http://www.dealers.cars.com.
About 2015 NADA Convention & Expo
The NADA Convention & Expo is the automotive industry event of the year and the world's largest international gathering place for franchised new-vehicle dealers. The convention offers dealers a rare chance to meet face-to-face with executives of major auto manufacturers and features hundreds of exhibitors showcasing the latest equipment, services and technologies and dozens of workshops with the industry's best trainers. The 2015 NADA Convention & Expo will take place Thursday, Jan. 22 through Sunday, Jan. 25, 2015 in the Moscone Center in San Francisco, CA.