The Shaker Group Leverages MacroPoint to Ensure No Brokered Load Goes Untracked

Share Article

Real-time freight tracking software helps the transportation solutions provider improve visibility of load locations, reduce check calls and win new business.

News Image

MacroPoint, the industry leader in 3rd party freight tracking, today announced The Shaker Group, an industry leader in expedited and time sensitive shipments, has turned to MacroPoint for increased visibility of non-asset based loads. By enabling MacroPoint, the full service transportation provider is now accurately tracking loads and is no longer dependent on check calls to gain insight into the location of its brokered freight.

“Before MacroPoint, our brokered freight tracking process only included two check calls per day and shipments could go six to eight hours between location updates and as an expedited carrier that is not often enough,” said Jason Smith, VP Operations at The Shaker Group, Inc. “Now, we receive dozens of updates on each shipment and don’t have to require drivers to make check calls. We’ve also integrated MacroPoint with our Prophesy Dispatch TMS, which delivers a level of tracking accuracy our competition simply can’t match.”

Activated from a driver’s mobile phone, including flip phones, or existing in-cab ELD/GPS device, MacroPoint’s patented location tracking software gives third parties load status and location visibility on their shipments. With MacroPoint, brokers, 3PLs and shippers now have the same real-time location tracking, on-time delivery monitoring, and arrival and departure notifications that GPS-enabled carriers have been utilizing for over two decades.

“The fact that MacroPoint works whether a carrier uses an onboard system like Omnitracs or Peoplenet or if they simply communicate with their drivers through mobile phones meant we were able to fulfill the visibility requirements for The Shaker Group that no other product on the market could meet,” said Glynn Spangenberg, general manager at MacroPoint. “We are pleased to know our technology is helping them not only satisfy the needs of their customers but improve the productivity and efficiency of their own operation.”

Read The Shaker Group’s entire freight tracking success story at

About The Shaker Group
The Shaker Group is an asset based Freight Forwarder in their 26th year in business, headquartered in Albany NY with offices in Syracuse NY and Sandy UT. We offer a wide range of transportation services including Air Freight, Ocean Freight, Truckload & Expedited Ground. We listen to our customer's needs and provide a unique and sometimes customized solution to an issue they can't typically find elsewhere. To learn more, visit

About MacroPoint
Headquartered in Cleveland, Ohio, MacroPoint designs freight tracking solutions for shippers, brokers and 3PLs. Founded in 2009, MacroPoint’s patented, automated load tracking software provides load location visibility to third parties. The ‘pay per use’ solution works on any cell phone, not just smart phones, and with existing in-cab tracking devices to provide real-time location tracking, on-time delivery monitoring, and arrival and departure notifications to third parties. Integrated with a wide range of TMS systems, MacroPoint automates the entire process, eliminating the need for drivers to check in with dispatchers, and for shippers and brokers to check in with carriers. To date, nearly 300,000 drivers supporting thousands of brokers, shippers and trucking companies are MacroPoint enabled. To learn more about MacroPoint’s go-to solution for third party shipment tracking, call 866-960-0328 or visit

Media Contact:
Susan Fall
LaunchIt Public Relations

Share article on socal media or email:

View article via:

Pdf Print

Contact Author

Susan Fall