As a virtual organization, Educated Patients has been able to hire the best minds in the industry without being constrained by geography.
(PRWEB) May 27, 2015
Educated Patients, an audiology marketing and practice building company, has recently restructured the company in anticipation of accelerated growth. As an industry leader in audiology marketing, the company has reorganized itself around the competencies that form the core of its proven practice building system.
To prepare for this growth, Educated Patients has brought on several new hires across the company to provide focused services in key areas. The new divisions include patient-attraction website production, online marketing, and practice building coaching. As a virtual organization, Educated Patients has been able to hire the best minds in the industry without being constrained by geography, allowing for the kind of flexibility the industry demands.
The patient attraction website group ensures the creation of websites with high conversion rates among prospective patients. Each website is built to motivate patients to take action through the combination of patient-focused design, usability, and copywriting. In addition to attractive designs and ease of use, each website includes the emotional triggers that compel patients to pick up the phone and contact the practice.
The online marketing group ensures that each website is optimized for search engines, converts visitors to patients, and is updated regularly with expert content. This group also utilizes best practices in off-site search engine optimization, including social media marketing, article marketing, and press release distribution for maximum patient education and engagement.
The practice building coaching group ensures that each client’s business processes are operating at peak efficiency. From front desk training to ongoing professional development, the coaching division ensures that each practice is operating at a level of performance that allows for clients to spend more time on the things that they enjoy, while avoiding having to work excessive hours. Front desk scripts, patient scheduling procedures, and time management techniques are just a few of the services offered by each practice building coach.
Overseeing the new divisions is the executive management team, consisting of Kevin St. Clergy, audiologist and founder, Charlie Cook, CEO and Chief Marketing Officer, and Liz Oswald, Director of Operations. Kevin is widely sought out as a featured speaker on audiology practice management, and Charlie is an acclaimed small business marketing and management expert who has helped thousands of small businesses grow their profits.
With the new structure in place, Educated Patients is prepared to serve its expanding client base across the country. Additional information can be found at http://www.educatedpatients.com.
About Educated Patients
Educated Patients helps private practice audiologists and hearing professionals attract more patients, gain more profits, and secure more free time by using proven systems in marketing, web design, SEO, social media, and business process coaching and consulting.