American Cancer Society Selects Concept One for Partnership Marketing

Share Article

Concept One Communications wins Partnership Marketing Agency of Record for the American Cancer Society, the largest voluntary health organization in the United States.

The American Cancer Society has chosen Concept One Communications to work with the Society on partnership marketing. The agency will be responsible for developing concepts that help the Society further its mission through partnerships with leading national brands. This is a new addition to the Society’s agency roster.

“We had a very thorough selection process that included the participation of key leaders and staff at the American Cancer Society,” said Pete Tarnapoll, vice president, Cause, Sports & Corporate Alliances for the American Cancer Society. “We were most impressed by Concept One’s bold ideas and in-depth knowledge of corporate partnerships. Both will help us meet our partners’ objectives while helping us drive global engagement, reach more people and further our mission to prevent cancer, save lives and diminish suffering from cancer.”

“We’re truly honored to be working with Pete and the team at the American Cancer Society,” said John Kocis, principal and president of Concept One. “It’s a great opportunity to turn good work into good deeds.”

Concept One Communications is a leading Westport, CT-based integrated marketing agency whose clients include Gillette, Venus, Bayer, Olive Garden, AMC Networks and Downy, among others.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

John Kocis
Visit website