Robinson Professor V. Kumar Recognized with Multiple Marketing Awards

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V. Kumar, executive director for the Center for Excellence in Brand and Customer Management at Georgia State University’s J. Mack Robinson College of Business, has received two distinguished awards.

V.K. is widely recognized for his leadership in marketing, and the Robinson College is fortunate to have him on our faculty,” said Robinson College Dean Richard Phillips.

V. Kumar, executive director for the Center for Excellence in Brand and Customer Management at Georgia State University’s J. Mack Robinson College of Business, has received two distinguished awards.

Kumar accepted the AMS/CUTCO-Vector Marketing Distinguished Marketing Educator Award, an annual award recognizing the outstanding career achievement of a marketing educator, at the Academy of Marketing Science (AMS) annual conference in Denver, May 12-14.

Kumar was honored for his scholarly achievement and impact on the marketing discipline, his global reputation as a representative of AMS and the marketing discipline, and his strong record of congeniality, collaboration and mentorship.

In addition to the AMS award, the editorial board of the Journal of International Marketing selected Kumar and his article “Understanding Cultural Differences in Innovation: A Conceptual Framework and Future Research Directions” for this year’s S. Tamer Cavusgil Award.

The award, named in honor of Robinson Professor S. Tamer Cavusgil, was established in 1998 when Cavusgil was on the faculty at Michigan State University. It recognizes excellence in the research area of international marketing strategy. Cavusgil is the Fuller E. Callaway Professorial Chair of International Business and executive director of the Center for International Business Education and Research at Georgia State.

“V.K. is widely recognized for his leadership in marketing, and the Robinson College is fortunate to have him on our faculty,” said Robinson College Dean Richard Phillips. “These awards document the incredible impact that he is having on the field of marketing from multiple perspectives.”

Kumar is a Regents Professor, a title granted by the University System of Georgia, and the Richard and Susan Lenny Distinguished Chair & Professor in Marketing.

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The largest business school in the South and part of a major research institution, Georgia State University’s J. Mack Robinson College of Business has 200 faculty, 8,000 students and 75,000 alumni. With programs on five continents and students from 88 countries, the college is world-class and worldwide. Its part-time MBA is ranked among the best by Bloomberg Businessweek and U.S. News & World Report, and its Executive MBA is on the Financial Times’ list of the world’s premier programs. Located in Atlanta, the Robinson College and Georgia State have produced more of Georgia’s top executives with graduate degrees than any other school in the Southeast.

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Leah Seupersad
Georgia State University
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