APT Index June Restaurant Sales Increase [+2.6%]: West Coast Performs Well, While Heavy Storms Affect Sales In Other Areas

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Baltimore, Houston, Detroit, and Dallas Among the Worst Performing Areas

Applied Predictive Technologies (APT) announced today that the APT Index of restaurant sales increased [+2.6%] nationwide in June 2015, compared to June of last year, driven by an increase in check size [+3.6%]. Though sales comps were positive overall, performance varied across the U.S. based on how much it rained in different areas.

“We suspect that Tropical Storm Bill and other harsh weather events had people staying at home this month in the areas affected,” said Patrick O’Reilly, APT President & COO. “Restaurants have been performing well this year, so even though all cities had positive sales comps compared with last June, you can see that cities where these storms hit seemed to feel the effects.”

June Restaurant Sales – by APT Index numbers:

Overall Restaurants:

  •     Sales: [+2.6%]
  •     Checks: [-1.0%]
  •     Check size: [+3.6%]

Quick-Service Restaurants:

  •     Sales: [+4.3%]
  •     Checks: [+0.3%]
  •     Check size: [+4.0%]

Full-Service Restaurants:

  •     Sales: [+2.4%]
  •     Checks: [-1.2%]
  •     Check size: [+3.6%]

Areas with More Rainy Days Saw Lower Sales Comps:

Impact of Rain on Overall APT Index Restaurant Sales:

  •     Less than 5 rainy days: [+3.0%]
  •     More than 5 rainy days: [+2.2%]

Impact of Rain on APT Index Quick-Service Restaurant Sales:

  •     Less than 5 rainy days: [+5.1%]
  •     More than 5 rainy days: [+3.5%]

Impact of Rain on APT Index Full-Service Restaurant Sales:

  •     Less than 5 rainy days: [+2.8%]
  •     More than 5 rainy days: [+2.0%]

Top Performing Metro Areas* in June by APT Index Restaurant Sales Comps:

  •     Riverside, CA: [+7.7%]
  •     San Francisco, CA: [+6.0%]
  •     Los Angeles, CA: [+5.2%]
  •     Charlotte, NC: [+5.0%]
  •     Philadelphia, PA: [+4.7%]

Bottom Performing Metro Areas* in June by APT Index Restaurant Sales Comps:

  •     Baltimore, MD: [+0.4%]
  •     Houston, TX: [+0.6%]
  •     Detroit, MI: [+1.1%]
  •     Dallas, TX: [+1.1%]
  •     Washington, DC: [+1.8%]

The APT Index aggregates data from sales registers at over 100,000 stores and restaurants across the U.S. to show how year-over-year sales performance changes. Unlike other sources, the APT Index is based on actual sales data, allowing APT to make statistically significant observations about retail and restaurant sales. As a result, we believe the APT Index provides the most definitive, accurate, and geographically-targeted analysis of retail and restaurant sales available.

For more information, visit: http://www.predictivetechnologies.com.

*Cities chosen from the top 25 metro areas as defined by the Core Based Statistical Area (CBSA) from the U.S. Census

All June sales comps figures are a comparison of June 2015 to June 2014, adjusted for consistent weekdays (6/1/2015-6/30/2015 compared to 6/2/2014-7/1/2014).

About APT
APT is a leading cloud-based analytics software company that enables organizations to rapidly and precisely measure cause-and-effect relationships between business initiatives and outcomes to generate economic value. Our intuitive and proprietary Test & Learn® software utilizes sophisticated algorithms to analyze large amounts of data, enabling business leaders to conduct experiments and allowing them to make optimal decisions and implement business initiatives at scale. We also offer products that support decision-making for specific business needs including transaction analysis, space planning, category management and location selection. APT’s client portfolio features some of the world’s best known brands, including Walmart, Starbucks, Coca-Cola, Victoria’s Secret, American Family, Hilton Hotels, SUBWAY, TD Bank, T-Mobile, and others. APT has offices in Washington, D.C., San Francisco, London, Bentonville, Taipei, Tokyo, Sydney, and Chicago. Visit http://www.predictivetechnologies.com to learn more.

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Cathy Baker
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