Slide the City™ to Make a Splash in Milwaukee

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Enormous water slide promises participants the "slide of their lives."

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There is nothing quite like a giant water party right downtown

Summer is heating up and next week Slide the City™ is bringing their one-of-a-kind slide to Milwaukee. On July 25, families and friends alike can slip, slide and splash down this king- sized slide. Event organizers are excited to bring this event to Milwaukee for the first time.

“We can’t wait to bring Slide the City™ to this fun loving community,” said Andrew Lacanienta, event director. “There is nothing quite like a giant water party right downtown.”

Highland Avenue will become almost un-recognizable when black asphalt is replaced with a massive slippery surface that spans three city blocks. Event organizers anticipate that thousands of adventure seekers will ride their inflatable tubes down this Guinness World Record™ - breaking slide. With music provided by Virgin Radio, local vendors and giveaways throughout the day, this family-friendly event promises to be a highlight of the year.

Slide the City™ donates a portion of the proceeds from every event to a local charity. "There is nothing quite like speeding down a slip ‘n slide knowing you are giving back to the community," Lacanienta said. "The Salvation Army is a fantastic organization and we are thrilled to be working with them."

Sliding starts at 10am. Participants can purchase a one, three or super slider pass during a selected wave time and are encouraged to sign up before July 22 to take advantage of the current Facebook promo. Pricing starts at $20.

Those over 5 years of age and 46 inches tall are welcome to slide! Visit the Slide the City™ Facebook page for information about their current promotion or visit for more information about Slide the City™ Milwaukee.

About Slide the City™
The first event of its kind, Slide the City™ has seen massive growth since it started in 2014. This original concept went viral when the video was released, and this year promises to be bigger, better, and wetter. Slide the City™ is on track to produce more than 100 in the US and Canada and has entered various other countries around the world. Slide the City™ is a family-friendly event bringing 1,000 feet of padded vinyl onto city streets. This giant three-lane slide travels around the country so people from coast-to-coast can have the slide of their lives!

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Andrew Lacanienta

Amy Gessel
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