The days of handing someone a brochure because they might want to enroll in your program no longer make sense for generations of consumers who are accustomed to searching for information in on-demand, mobile environments.
BOSTON, MA (PRWEB) July 24, 2015
NPS Rent Assurance®, the leader in Rent From Payroll® for the rental housing industry, announced today a major Green Initiative to eliminate the use of printed marketing and sales materials previously provided to leasing offices for prospective renters. The company, which does business with rental housing operators of nearly one million apartments across the U.S., is adapting to changing consumer patterns for gathering information in an attempt to be both more environmentally conscious and add greater value in the lease-up process.
Following similar paperless initiatives from major multifamily operators that offer NPS Rent Assurance to help lower credit renters better afford a rental lease, NPS projects that other service providers will see the time for change and follow suit.
“Today’s renters don’t just go online, they live there,” notes Ellen Calmas, co-founder and executive vice president at NPS. “The days of handing someone a brochure because they might want to enroll in your program no longer make sense for generations of consumers who are accustomed to searching for information and making decisions in on-demand, mobile environments. We can save a lot of trees by providing program content in e-readable forms to individuals offered a rent from payroll lease option versus anyone and everyone who walks into a leasing office.”
Information about NPS Rent Assurance can be found at http://www.npsrentassurance.com. Materials associated with rent from payroll lease offers are sent via email directly to prospective renters from NPS to accelerate leasing decisions.
About NPS Rent Assurance
NPS Rent Assurance® is the originator of Rent From Payroll® and the only rent from payroll direct deposit platform providing the rental housing industry with a proven cloud-based solution for building incremental occupancy with improved payment performance from conditionally approved and credit denied residents. NPS Rent Assurance is offered exclusively through rental leasing offices as a key component of conditional lease offers and a mechanism to automate work-out plans for existing residents who fall behind in their lease obligations.