London, UK (PRWEB) August 10, 2015
The demand for contactless cards is set to grow substantially over the period 2015-2019 in Brazil due to upcoming 2016 Olympic games. Meanwhile, contactless cards became available in the country in 2013 after the launch of the Ourocard card by Banco de Brasil.
The prepaid travel cards represent one of the most significant opportunities for issuers of prepaid cards given a decision of the government to tax credit cards outside Brazil in 2011.
Mobile penetration reached 133.5 percent in 2014 in the country, while it stood at 100.6 percent in 2010. It is expected to surpass the 153 percent mark in 2019. M-payments are not very popular at the moment, but they are expected to gather pace in the upcoming years. Government support, growing young population and favorable economic conditions will be major factors fuelling this growth.
New market research report “The Cards and Payments Industry in Brazil: Emerging Trends and Opportunities to 2019” worked out by Timetric is now available at MarketPublishers.com.
Title: The Cards and Payments Industry in Brazil: Emerging Trends and Opportunities to 2019
Published: July, 2015
Price: US$ 3,995.00
The research report offers a comprehensive guide to the cards and payments industry in Brazil. The study investigates the current payment environment and sheds light on alternative payment instruments. It covers regulations related to the industry and focuses on industry drivers. The report canvasses market segments and shares with a reader details on product launches. The research study contains card fraud statistics and profiles card issuers.
- detailed overview of the industry;
- information on key facts and events related to the industry;
- discussion of payment instruments;
- data on the regulatory framework;
- information on industry drivers;
- coverage of marketing strategies used by banks and other institutions;
- profiles of major banks;
- future industry outlook through 2019;
- and more.
More new research studies by the publisher can be found at Timetric page.